Contents
Statistics
Video Content
Equipment
Editing
Distribution
Video SEO
Resources
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Statistics
77% intend to watch only 1 video, but...
4th largest site on the internet
2nd largest search engine
Largest video site on the web
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Statistics
20 hours of video uploaded every minute
3.5 million visitors per day
100 million videos watched daily
300 million worldwide visitors per month
5 billion video streams every month - 40% of all
videos online
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Video Content
What’s the purpose of making videos?
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Video Content
Human face
Speak directly to your clients
Authenticity/Transparency
Make it easy
Be the expert
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Video Content
How many videos should you make?
300 in the last 3 years
Quantity vs Quality?
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Video Content
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Video Content
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Video Content
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Equipment
Camera
Audio
Lights
Screen Capture Software
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Editing
Where do I start?
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Editing Software
Intermediate
Final Cut Express
Sony Vegas Studio
Advanced
Final Cut Studio
Sony Vegas Pro
Adobe Premiere
Basic
iMovie
Windows Movie Maker