Demystifying the AI black box

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Demystifying the AI Black Box ©2018 Amazon Web Services, Inc. or its affiliates, All rights reserved Adrian Hornsby, Senior Technical Evangelist @adhorn

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Photo from the 1956 Dartmouth Conference with Marvin Minsky, Ray Solomonoff, Claude Shannon, John McCarthy, Trenchard More, Oliver Selfridge and Nathaniel Rawchester

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. The Advent of AI Data GPUs & Acceleration Cloud Computing Algorithms

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Predicting the price of a house with neural network Price City ZipCode Life Quality Parking Size # Room Accessibility Family Friendly Input Output Discovered by the neural network

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. FDA-approved medical imaging https://www.periscope.tv/AWSstartups/1vAGRgevBXRJl https://www.youtube.com/watch?v=WE81dncwnIc Object Segmentation

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Generative Adversarial Networks (GAN) The future at work (already) today Generating new ”celebrity” faces https://github.com/tkarras/progressive_growing_of_gans

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Data Visualization & Analysis Business Problem – ML problem framing Data Collection Data Integration Data Preparation & Cleaning Feature Engineering Model Training & Parameter Tuning Model Evaluation Are Business Goals met? Model Deployment Monitoring & Debugging Yes No Data Augmentation Feature Augmentation The ML Process Re-training Predictions

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. FRAMEWORKS AND INTERFACES PLATFORM SERVICES APPLICATION SERVICES Amazon Rekognition Amazon Polly Amazon Lex ML for everyone. Amazon Rekognition Video Amazon Transcribe Amazon Comprehend Amazon SageMaker AWS DeepLens Amazon EMR Deep Learning AMI Amazon Translate

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Marinus Analytics uses facial recognition to stop human trafficking “Now with Traffic Jam’s FaceSearch, powered by Amazon Rekognition, investigators are able to take effective action by searching through millions of records in seconds to find victims.” http://www.marinusanalytics.com/articles/2017/10/17/amazon-rekognition-helps-marinus-analytics-fight-human-trafficking

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Polly “What's the difference between a hippo and a zippo? One is really heavy, and the other is a little lighter.” Amazon Polly: Text In, Life-like Speech Out The Text-To-Speech technology behind Amazon Polly takes advantage of bidirectional long short-term memory (LSTM)* 52 voices across 25 languages

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. The price of this book is €45 A Focus On Voice Quality & Pronunciation Support for Speech Synthesis Markup Language (SSML) Version 1.0 https://www.w3.org/TR/speech-synthesis

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. “With Amazon Polly our users benefit from the most lifelike Text-to-Speech voices available on the market.” Severin Hacker CTO, Duolingo

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Amazon Lex “What’s the weather forecast?” “It will be sunny and 25°C” Weather Forecast Amazon Lex Build Conversational Chatbots

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. « Amazon Comprehend helps us analyze the key sentiments, objects, and geos in our 30 million plus reviews & testimonies […] so our customers can make the best decision possible for their travel.” Matt Fryer, VP and Chief Data Science Officer Hotels.com https://aws.amazon.com/solutions/case-studies/expedia/

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. https://www.youtube.com/watch?v=qGotULKg8e0 • Over 10 million images from 300,000 hotels • Fine-tuned a pre-trained Convolutional Neural Network using 100,000 images • Hotel descriptions now automatically feature the best available images Expedia Ranking hotel images using deep learning https://news.developer.nvidia.com/expedia-ranking-hotel-images-with-deep-learning/