企業をデザインシフトさせる方法と今後のデザイン戦略

by tsubotax

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اۀΛσβΠϯγϑτͤ͞Δํ๏ͱࠓޙͷσβΠϯઓུ Tomo Tsubota @tsubotax

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௶ా๎ ࡀ 6*69%FTJHOFS MJWFEPPSɺ%F/"ͳͲͰ৽نࣄۀͷσΟ ϨΫγϣϯɺσβΠϯ૊৫ͷ্ཱͪ͛ɺ ϚδωδϝϯτΛ࣮ࢪɻݱࡏ͸ɺ%F/" Λୀ৬ͯ͠ɺ৽͍͠׆ಈͷ४උதɻ

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ࠓ೔ͷतۀͰֶ΂Δ͜ͱ σβΠϯγϑτͱ͸Կ͔ ͳͥඞཁͳͷ͔ ۩ମతͳಋೖࣄྫͱ࣮ߦํ๏

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%FTJHO5IJOLJOH

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͜ΕҎલͷ໰୊͕ࢁੵΈ

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΋͔ͯ͠͠ʁ w σβΠφʔ͕ࣾ಺ ࣾ֎ Լ੥͚ʹͳ͍ͬͯΔ w ҙࢥܾఆऀ͕ϓϩδΣΫτνʔϜ಺ʹډͳ͍ w ϓϩτλΠϐϯάπʔϧະಋೖ w σβΠφʔͷڅ༩͕ଞ৬छൺֱͰཧ༝ͳ҆͘Ձ w ܦӦऀͱσβΠφʔͷίϛϡχέʔγϣϯ͕গ ͳ͍

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ࣗ෼ͷεΩϧϨϕϧ͸্͕ͬͯ ͍Δ͕ྑ͍੡඼͕࡞Εͳ͍ ͱײ͡Δํ ΋͔ͯ͠͠ʁ

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ʮ΋͔ͯ͠͠ʯͷ߲໨ʹϐϯͱ དྷΔํ͕ډͨΒͥͻڭ͍͑ͯͩ͘͞ Έͳ͞Μʹ࣭໰Ͱ͢

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σβΠϯγϑτͱ͸

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اը ΤϯδχΞ σβΠφʔ Α͋͘Δ։ൃνʔϜͷߏ੒

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اը ΤϯδχΞ σβΠφʔ Α͋͘Δ։ൃνʔϜͷߏ੒ 6*69࿦

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اը ΤϯδχΞ σβΠφʔ Α͋͘Δ։ൃνʔϜͷߏ੒ 6*69࿦

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اը ΤϯδχΞ σβΠφʔ ։ൃνʔϜͷߏ੒ νʔϜͱͯ͠શྗͰ6*69ͷձ࿩͕Ͱ͖Δঢ়ଶʹ 6*69࿦

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ཧ૝࿦ͷϑϥΠϯά͸/(

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ݱ৔ͱཧ૝࿦ͷΪϟοϓ UI/UX ʁ Journey Map CXD

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ݱ৔ͱཧ૝࿦ͷΪϟοϓ 6* 69 USBOTJUJPO +PVSOFZ .BQ

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ਖ਼͍͠ϞϊΛ࡞Δʹ͸ ։ൃମ੍ͷ੔උ͕ॏཁ

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w ࢢ৔͸ɺεϚʔτϑΥϯΞϓϦϓϩμΫτ։ൃ΁γϑτ w ։ൃݱ৔͸ʮ΢ΥʔλʔϑΥʔϧʯ͔ΒʮΞδϟΠϧʯ΁มԽ w ߴ඼࣭ͳαʔϏεఏڙʹ6*69΁ͷ౤ࢿ͸ඞવʹͳ͖ͬͯͨ w ଟ͘ͷձࣾͰΞΫηϧΛ౿ΜͰͳ͍ͨΊɺඅ༻ରޮՌ͕ߴ͍ ͳͥσβΠϯγϑτͳͷ͔

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ཧ࿦΍఩ֶతͳΞϓϩʔνͷલʹ·ͣ͸ ී௨ʹ։ൃͰ͖Δ؀ڥ࡞Γ νΣϯδɾϚωδϝϯτ

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͔͜͜ΒσβΠϯ૊৫Λ ࡞࣮ͬͯߦͨ͜͠ͱ·ͱΊ

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৽نࣄۀͷ6*69σβΠϯ ϓϩϞʔγϣϯΫϦΤΠςΟϒ ϓϥοτϑΥʔϜࣄۀͷӡӦΫϦΤΠςΟϒ $*σβΠϯ σβΠφʔͷϓϨθϯε޲্ ΫϦΤΠλʔ࠾༻׆ಈ ΫϦΤΠλʔͷಇ͖΍͍͢૊৫ͮ͘Γ੔උ σβΠϯઓུࣨͷݱ৔ۀ຿

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໊લޙ͕ॴଐ͢Δɺ%F/"ͷதʹ͋Δ ੍࡞ձࣾΈ͍ͨͳ૊৫Ͱ͢ Creative Director Illustrator Front-end  Engineer UI Designer HR / Assistant

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࣮ߦͨ͜͠ͱ ։ൃͰ͖Δ؀ڥΛ੔͑Δ ϓϩτλΠϓ։ൃͷಋೖ όοΫΦϑΟεͷڧԽ ࠾༻ڧԽɾڧ͍஥ؒΛूΊΔ ࣾ಺ɾࣾ֎ϒϥϯσΟϯάڧԽ

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࣮ߦ

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։ൃͰ͖Δ؀ڥΛ੔͑Δ

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ɾܾ·ͬͨཁ݅ʹάϥϑΟοΫΛඳ͘ɺࣾ಺Լ੥͚ײ ɾཧղ͕ಘΒΕʹ͘͘ɺࡋྔ͕গͳ͘؀ڥ͕੔Θͳ͍  ɾԿͰ΋԰ΛٻΊΒΕͯث༻ශ๡ʹͳΔ ɾຫੑతʹϦιʔεෆ଍Ͱɺ඼࣭͕͕͋Βͳ͍ σβΠϯपΓͰى͍ͬͯͨ͜՝୊ σβΠφʔࢹ఺

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σβΠϯपΓͰى͍ͬͯͨ͜՝୊ ඇσβΠφʔࢹ఺ σβΠϯͬͯΑ͘Θ͔Βͳ͍ΜͩΑͶʁ স

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ܦӦऀ اը ΤϯδχΞ σβΠφʔ Α͋͘Δ։ൃνʔϜͷߏ੒ ༧ࢉ ਓһܭը ࠾༻ ݴޠԽͯ͠આ໌

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σβΠϯͱ͍͏ݴ༿͕޿ٛͳͷͰɺ֤৬छͷεΩϧηοτ ͕Θ͔Γʹ͘͘ɺϓϩδΣΫτͷద੾ͳΞαΠϯ͕ෆ໌ɻ 6*σβΠφʔͱ͍ͬͯ΋ɺઃܭΦϯϦʔͷਓͱɺઃܭʙ άϥϑΟοΫ͕Ͱ͖Δਓ͕ډͯɺ୭ΛΞαΠϯ͢Ε͹ྑ͍ ͷ͔ʜ σβΠϯपΓͰى͍ͬͯͨ͜՝୊ ඇσβΠφʔࢹ఺

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σβΠϯϓϩηε΍޻਺ײ͸ඇσβΠφʔ͔Βݟ͑ʹ͘ ͍ͷͰɺϦιʔεݟੵ΋Γ΍ΞαΠϯ͕͍͋·͍ͳ·· ։ൃΛ૸Βͤͯ͠·ͬͨΓ͢Δ σβΠϯपΓͰى͍ͬͯͨ͜՝୊ ඇσβΠφʔࢹ఺

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σβΠϯֆ৺ɾηϯε͕ඞཁͱ͍͏ҹ৅͕ڧ͘ɺཧܥ ͷਓ͔Β͢ΔͱͳΜͱͳ͘ਂ͍ίϛϡχέʔγϣϯΛආ ͚͕ͪɺڑ཭ײ͕͋ΓશྗͰձ࿩Ͱ͖ͯͳ͍ σβΠϯपΓͰى͍ͬͯͨ͜՝୊ ඇσβΠφʔࢹ఺

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Ϧιʔεௐୡ͕ඞཁͳͷ͸ཧղ͍ͯ͠Δ͕ɺ࠾༻ํ๏΍ εΩϧධՁͷ൑அج४͕ఆ·ΒͣɺΞΫηϧΛ౿Έ੾Ε ͳ͍ σβΠϯपΓͰى͍ͬͯͨ͜՝୊ ඇσβΠφʔࢹ఺

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σβΠϯΛݴޠԽ͠ɺαʔϏεΛ։ൃ͢Δ্ͰԿ͕Ͱ͖Δ৬छͳ ͷ͔ɺඇσβΠφʔʹ΋Θ͔ΔΑ͏ʹઆ໌͢Δ ਖ਼͍͠Ϧιʔεɾ޻਺ͷఏࣔͱΞαΠϯͷద੾ԽΛ࣮ࢪͯ͠ɺࣄ ۀ༧ࢉʹ૊ΈࠐΜͰ΋Β͏ަবͱఏҊΛ͢Δ σβΠφʔʹඞཁͳιϑτ΢ΣΞɺ։ൃ؀ڥΛಋೖͯ͠ɺੜ࢈ੑ Λ্͛Δ Ϧιʔε଍Γͳ͚Ε͹ɺ࠾༻ܭըΛཱͯͭͭɺ௚ۙͰඞཁͳΒ͹ ֎෦ύʔτφʔ͔ΒϦιʔεௐୡ͢Δ ՝୊Λ౿·͑ɺ։ൃ؀ڥΛ੔͑ΔͨΊʹ࣮ࢪͨ͜͠ͱ

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Graphic Design ΤϯδχΞ͕࡞ͬͨIUNMͷςϯϓϨʔτʹάϥϑΟοΫ૷০ͱ ੔ܗɺӡ༻όφʔ΍ϥϯσΟϯάϖʔδΛ࡞Δͷ͕ओͳ࢓ࣄ ౰࣌ͷ։ൃମ੍

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Graphic Design UI Design άϥϑΟοΫ͚ͩͰ͸ͳ͘ɺαʔϏεͷՁ஋ΛߴΊΔͨΊͷ ϢʔβʔମݧΛ࣮ݱͰ͖Δ6*ઃܭ·ͰΛσβΠφʔͷϛογϣϯʹγϑτ σβΠϯྖҬͷ֦ுʹ൐͏໾ׂมԽ

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σβΠϯΛݴޠԽ͠ɺαʔϏεΛ։ൃ͢Δ্ ͰԿ͕Ͱ͖Δ৬छͳͷ͔ࣾ಺Ͱ໌จԽඇσ βΠφʔʹ΋Θ͔ΔΑ͏ʹઆ໌ͯ͠ճΔ

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UI Designer 10͕ܾΊͨϢʔβʔετʔϦʔΛɺσόΠεຖʹ࠷దͳ6TFS *OUFSGBDFͷઃܭͱάϥϑΟοΫԽΛߦ͑ΔɻϓϩτλΠϐϯά πʔϧΛۦ࢖ͨ͠ϞοΫΞοϓΛ࡞ͬͯνʔϜ͕ϓϩμΫτͷ6* ධՁͰ͖ΔΑ͏ʹݴޠԽͱࣗ૸͕Ͱ͖Δਓɻ J04͕ಘҙɺ"OESPJEಘҙͳਓͰ෼͔ΕΔ͕ɺ֤ϓϥοτϑΥʔ ϜͷσβΠϯΨΠυϥΠϯ͸Ұ௨Γ಄ʹೖ͍ͬͯͯɺϕετͳι ϦϡʔγϣϯΛఏҊͰ͖Δɻ ࢖͍͜ͳͤΔπʔϧͷྫ 6*%FTJHOFSͷ঺հྫ

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ਖ਼͍͠Ϧιʔεɾ޻਺ͷఏࣔͱΞαΠϯͷద੾Խ Λ࣮ࢪͯ͠ɺࣄۀ༧ࢉʹ૊ΈࠐΜͰ΋Β͏ަবͱ ఏҊΛ͢Δ

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։ൃνʔϜ ɾ։ൃʹඞཁͳεΩϧηοτͱϦιʔεΛϓϩμΫτΦʔφʔʹఏҊ͢Δ ɾ֎෦ʹཔͬͨํ͕ྑ͍Ϟϊ͸ɺ͖ͪΜͱཔΔ ϓϩμΫτΦʔφʔ Front-end  Engineer UI Designer × 2 Illustrator ֎෦ϔϧϓ Creative Director ϓϩδΣΫτʹඞཁͳ޻਺ͱਓһݟੵΓ

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ϓϩδΣΫτʹ͓͍ͯσβΠϯʹඞཁͳσβΠφʔͷλεΫྫ ڝ߹ௐࠪ 6*ઃܭ (6*ઃܭ 6*υϥϑτϓϩτλΠϓ ࢥߟɺௐࠪ࣌ؒ ׂ Ξ΢τϓοτ࣌ؒ ׂ ϨΪϡϨʔγϣϯ ɾάϥϑΟοΫͷΞ΢τϓοτ෦෼͚ͩʹϑΥʔΧε͕͋ͨͬͯɺࢥߟ͕࣌ؒݟੵ ΋Γʹ൓ө͞Εͯͳ͍ ɾר͖ࠐΉλΠϛϯά͕஗͘ɺࣄલ৘ใ͕ແ͍··ɺ໌೔͔ΒάϥϑΟοΫΛٻΊ Δແ஡ৼΓ ޻਺ݟੵͰΑ͘צҧ͍͞ΕΔέʔε

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ر๬ΩϟϦΞΛ౿·͑ͨத௕ظͷ໨ඪઃఆ

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ϝϯόʔͷεΩϧηοτΛՄࢹԽ͠ɺಘҙྖҬɾ αʔϏεεςʔδʹ߹ΘͤͨΞαΠϯΛ෦ॺҟ ಈແ࣮͘ݱՄೳʹ

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ࣄۀ" ࣄۀ# ࣄۀ$ ࣄۀ% ࣄۀ& σβΠϯઓུࣨύʔτφʔձࣾ ෦ॺҟಈͳ͘ɺ։ൃʹඞཁͳਓࡐΛॊ ೈʹΞαΠϯͰ͖ΔΑ͏ͳମ੍ ࣄۀ෦ʹଐͣ͞σβΠϯ૊৫ΛԣஅԽ

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ϝϯόʔͷεΩϧηοτΛՄࢹԽ͠ɺಘҙྖҬɾ αʔϏεεςʔδʹ߹ΘͤͨΞαΠϯΛ෦ॺҟಈແ͘ ࣮ݱ ਖ਼͍͠޻਺ݟੵ΋ΓͷఏࣔͱΞαΠϯͷద੾ԽΛԣ அతʹ࣮ࢪ ر๬ΩϟϦΞΛ౿·͑ͨத௕ظͷ໨ඪઃఆΛՄೳʹ ԣஅ૊৫ʹͨ͠ૂ͍

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ࣄۀ" ࣄۀ# J04৽ن։ൃͷ6*σβΠϯ J04৽ن։ൃͷ6*σβΠϯ ΞαΠϯมߋ J04ͷӡ༻։ൃ͸J04։ൃʹνϟϨϯδ͍ͨ͠एखʹҾ͖ܧ͗ɺҭ੒͢Δ ϑΥϩϫʔ 9DPEFͷTUPSZCPBEʹνϟϨϯδ εΩϧྖҬ֦େ IUUQXXXTMJEFTIBSFOFU.BZVNJ/BSJTBXBYDPEFVQ ɾಘҙͳࣄΛ࢓ࣄʹͨ͠ํ͕඼࣭΋্͕Δ ɾ୹ظͰ͸ͳ͘ɺਓͦΕͧΕͷΩϟϦΞετʔϦʔఆΊͯνϟϨϯδͰ͖ΔΑ͏ͳ؀ڥΛ J04ͷ6*σβΠϯΛڧΈʹ͍ͨ͠/͞Μͷέʔε

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੒ՌධՁɿطଘϓϩδΣΫτ΁ͷߩݙ ൃشೳྗɿ৳͹͢εΩϧ ࣾ֎׆ಈɿϒϩάొஃϋοΧιϯ ໨ඪઃఆΠϝʔδ

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ૉ௚ʹ֎෦ύʔτφʔʹཔΔࣄ΋ඞཁ

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͓ੈ࿩ʹͳͬͨձࣾྫ ૉ௚ʹ֎෦ύʔτφʔʹཔΔࣄ΋ඞཁ

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ɾࣾ಺Ͱ׬݁ͤͣɺεϙοτλεΫ΍ऑΈ෦෼͸ɺ֎෦ͷྗΛआΓΔ ɹࣗࣾͷڧΈͱऑΈΛࣗ෼ͨͪͰཧղ͠ɺ޲͖߹͏ͷ͕େࣄ ɹະܦݧྖҬ͸ɺಘҙͳ֎෦ύʔτφʔ΁ґཔ͠ɺٕज़ΛֶͿ ɾͨͩɺԼ੥͚ײͷ͋Δൃ஫ɾίϯϖൃ஫͸ɺଟ͘ͷ৔߹ෆ޾ͤʹͳΔͷͰ͠ͳ͍ ɹ֎෦σΟϨΫγϣϯ΋εΩϧ͕ඞཁͳͷͰɺඇσβΠφʔͰ͸ͳ͘ɺσβΠϯσΟ ϨΫγϣϯͰ͖Δਓ͕ɺબఆ͔ΒೖͬͯɺΧ΢ϯλʔύʔτʹཱͭ ɾࣾ಺Ϧιʔε͕଍Γͳ͍৔߹Ͱ΋ɺΧϧνϟʔʹϑΟοτ͠ͳ͍ਓ͸࠾༻͠ͳ͍ ɹҰ࣌తͳ݀ຒΊͷ࠾༻͸͓ޓ͍ෆ޾ͤɻͨͩɺϦιʔεෆ଍ͰɺࣄۀͷϘτϧωο ΫʹͳΒͳ͍Α͏ʹɺ֎෦ͷਓʹൃ஫Ͱ͖Δ؀ڥ͸ɺ૊৫ͱͯ͠ɺ͍ͭԿ࣌Ͱ΋੔͑ ͓ͯ͘ ૉ௚ʹ֎෦ύʔτφʔʹཔΔࣄ΋ඞཁ

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ϓϩτλΠϓ։ൃͷಋೖ

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Έͳ͞Μʹ࣭໰Ͱ͢ ಋೖ͍ͯ͠ΔϓϩτλΠϐϯά πʔϧ͸ͳΜͰ͔͢ʁ

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޷͖ͳ։ൃελΠϧ

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ͷձٞΑΓɺͷϓϩτλΠϓɻ

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αʔϏε։ൃ͸ɺ࡞Γख͕Ϧʔυͯ͠ ࢼߦࡨޡ͠ͳ͕Β͢͢ΊΔ؀ڥʹγϑτ

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ϓϩδΣΫτʹ͓͍ͯσβΠϯʹඞཁͳσβΠφʔͷλεΫྫ ڝ߹ௐࠪ 6*ઃܭ (6*ઃܭ 6*υϥϑτϓϩτλΠϓ ࢥߟɺௐࠪ࣌ؒ ׂ Ξ΢τϓοτ࣌ؒ ׂ ϨΪϡϨʔγϣϯ ͜ͷ෦෼ͷ޻਺Λ͔ͬ͠ΓͱͬͯɺϓϩτλΠϐϯά ͷจԽΛࠜ෇͔ͤΔ σβΠϯλεΫ࠶ܝ

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ɾϞϊͮ͘Γͷݱ৔Ͱ͸ɺࢿྉͰ͸ͳ͘ɺΞ΢τϓοτυϦϒϯ ɾݕূʹඞཁͳ࠷௿ݶͷػೳΛ࣋ͬͨ੡඼ .71 ͰɺϢʔβʔς ετͱධՁΛ࣮ࢪ ɾσβΠφʔɺΤϯδχΞ͕αʔϏεͷϓϩμΫτΦʔφʔ΋୲ ͏έʔε΋ ɾ࠲੮͸ɺϓϩδΣΫτͷ։ൃνʔϜͰݻΊΔ ɾϓϩτλΠϐϯάʹඞཁͳπʔϧΛ४උͯ͠ɺνʔϜͰֶश͢Δ ϓϩτλΠϓυϦϒϯͷ։ൃʹγϑτ

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Sketch3 - 99$ Prott - ¥1,900 / month ɾॳظίετ= ҐͰ४උ ɾࣄۀ෦ຖͰ͸ͳ͘ԣஅಋೖɺ؀ڥมԽʹ͓͚Δֶशίετ௿Լ ϓϩτλΠϐϯάʹඞཁͳπʔϧ

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Sketch3 - 99$ ͳͥ4LFUDIΛ࢖͏ඞཁ͕͋Δͷ͔

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ऴྃ ελʔτ " # $ ά ϥ ϑ Ο ο Ϋ ϫΠϠʔ6*ઃܭ ࡞ۀ޻ఔྫ ݟͨ໨ͷ ׬੒౓

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ऴྃ ελʔτ " # $ ά ϥ ϑ Ο ο Ϋ ϫΠϠʔ6*ઃܭ ࡞ۀ޻ఔྫ ݟͨ໨ͷ ׬੒౓ .71ධՁϥΠϯ

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ऴྃ ελʔτ " # $ ά ϥ ϑ Ο ο Ϋ 6*ઃܭ ࡞ۀ޻ఔྫ ݟͨ໨ͷ ׬੒౓ .71ධՁϥΠϯ 6*  Ξηοτ ධՁ ධՁ ධՁ

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ɾϓϥάΠϯͷ๛෋͞ ɾ6*Ξηοτ׆༻ ɾγνϡΤʔγϣϯ࠶ݱ ɾద੾ͳ࣮ػςετ ϓϩτλΠϐϯάʹඞཁͳπʔϧ

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Ϣʔβʔςετ؀ڥΛಋೖͯ͠ɺϓϩτ λΠϓͷχʔζௐࠪ΍՝୊Λநग़ͯ͠٬ ؍తͳධՁ͕Ͱ͖ΔΑ͏ͳจԽʹ

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ϞχλʔϧʔϜ ςετϧʔϜ εΫϦʔϯ All Team Members Test User ݕূσόΠε interviewer ར༻γʔϯΛࡱӨͯ͠ɺϞχλʔϧʔϜͰɺ.71ͷධՁΛ࣮ࢪ Ϣʔβʔςετ෦԰Λ৽ઃ

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˙6*ઃܭͷ՝୊ ɾλʔήοτϢʔβʔ΁ͷςετ͕͞Εͯͳ͘ଐਓతͳ൑அͰ࡞ΒΕ͍ͯΔ৔ ߹΋͋Δ ɾࣾ಺ͷ։ൃऀͱλʔήοτϢʔβʔͷؒʹ͸ϦςϥγʔʹΪϟοϓ͕͋Δ ɾ݁Ռͱͯ͠λʔήοτϢʔβʔʹͱͬͯ࢖͍΍͍͢6*͕։ൃͰ͖͍ͯͳ͍ ˙ݱ৔ϨϕϧͰͷεΩϧ՝୊ ɾ69ྖҬͷҙࢥܾఆج४͕νʔϜຖͰҟͳΓɺ࠷దͳج४͕ແ͍ ɾٻΊΒΕΔ඼࣭͕ଐਓԽ͍ͯͯ͠ɺ൑அج४͕ײ֮తʹͳ͍ͬͯΔ ɾϕϯνϚʔΫ͕ෆ໌֬Ͱɺϝϯόʔ੍࡞ऀͷओ؍Ͱ൑அ͍ͯ͠Δ ˙૊৫ԣஅతͳ՝୊ ɾ࡞Δࣄʹ௥ΘΕͯɺେࣄͳ6*ʹ͓͍࣭ͯΛ௥ٻ͢Δମ੍͕੔͍ͬͯͳ͍ ɾέʔεຖͷϕετϓϥΫςΟε͕ੜΈग़͍ͤͯͳ͍ɻڞ༗͞Ε͍ͯͳ͍

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όοΫΦϑΟεͷڧԽ

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։ൃʹؔΘΔਓ Front-end  Engineer UI Designer Illustrator Creative Director Assistant σβΠφʔαϙʔτνʔϜ ։ൃҎ֎ͷۀ຿αϙʔτ ɾιϑτϑΥϯτߪೖ ɾ֤छ᜛ٞ ɾॻ੶ߪೖ ɾ1$ηοτΞοϓ ɾަ௨අਫ਼ࢉ ɾͳͲͳͲ 4BMDLʹTVQQPSUΛ࡞ͬ ͯίϛϡχέʔγϣϯ ਓࣄ ๏຿ ͳͲ ɾΤΫηϧ΍ϫʔυతͳߦҝ ɾؔ࿈෦ॺͱͷίϛϡχέʔ γϣϯ ։ൃऀ͕Ϟϊͮ͘ΓʹूதͰ͖Δ؀ڥΛ

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w Ϟϊͮ͘Γʹ࣌ؒΛׂ͚ΔΑ͏ʹɺϞνϕʔγϣϯ͕௿Լ͢Δඇ։ൃܥ࡞ۀ *&Λ࢖Θͳ͍ͱ͍͚ͳ͍ԿΒ͔͠Βௐ੔ۀ຿͸αϙʔτνʔϜͰରԠ͢Δ w σβΠϯʹඞཁͳ։ൃπʔϧ΍σόΠεͷ༧ࢉΛௐୡ֤ͯ͠νʔϜຖͷௐ੔ ίετΛݮΒ͢ w Ϟχλʔͱ1$εϖοΫ͸ένΒͳ͍ w ΞαΠϯมߋ࣌Ͱ΋ɺ࡞Γํ͕มΘΒͳ͍Α͏ʹɺϓϩδΣΫτԣஅͰಋೖ w ٕज़ॻ੶͸ɺΞ΢τϓοτલఏͰɺձࣾෛ୲ͰߪೖՄೳͳ੍౓ͷಋೖ w ษڧձ͸ۀ຿͕ௐ੔Ͱ͖Ε͹ɺࣗ༝ʹࢀՃՄೳ ։ൃऀ͕Ϟϊͮ͘ΓʹूதͰ͖Δ؀ڥΛ

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࠾༻ڧԽɾڧ͍஥ؒΛ ूΊΔ

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࠾༻νʔϜ΍ਓࣄ͕ɺඇσβΠφʔͷεΩϧΛ೺Ѳ Ͱ͖ͳ͍৔߹ɺϛεϚον͕ੜͯ͡ձ͕ࣾෆ޾ʹͳ ΔͷͰɺਓࣄ΍࠾༻ΤʔδΣϯτ௚઀࿩ͯ͠ɺݱ৔ χʔζͷεΩϧͱਓࡐཁ݅ΛݴޠԽ͢Δ ࠾༻ϓϥϯΛਓࣄͱҰॹʹߟ࣮͑ͯߦ

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w ֤ࣄۀͷݟੵ΋Γ͔Βɺ൒ظ͝ͱͷ࠾༻ܭըΛͨͯΔ w εΩϧηοτϦετΛ࡞ͬͯཉ͍͠ਓࡐΛ໌จԽ w ࠾༻ΤʔδΣϯτʹ௚઀ݱ৔͔Βਓࡐཁ݅Λ఻͑Δ w ձ࣮ࣾ੷ΛϙʔτϑΥϦΦܝࡌՄೳʹ͢Δ͜ͱͰɺক དྷϑϦʔΛ໨ࢦ͍ͨ͠ਓͷड͚ೖΕ΋Մೳʹ w ͦͷ৔͠ͷ͗ͷϦιʔεิర࠾༻ΛߦΘͳ͍ ࠾༻ϓϥϯΛਓࣄͱҰॹʹߟ࣮͑ͯߦ

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w ཤྺॻɾ৬຿ܦྺॻແ͠ɺϙʔτϑΥϦΦ63-ͷΈͰ ԠืՄೳ w ඞཁͳਓࡐ૾ΛΠϕϯτɺϒϩάͰࢢ৔ൃ৴ͯ͠ɺΧ ϧνϟʔϑΟοτ͢Δਓͷ௚ԠืΛ૿΍͢ w ৬छຖʹɺ؆қͳ࣮ٕ՝୊Λ༻ҙͯ͠ɺεΩϧͷϛε ϚονΛ๷ࢭ ࠾༻ϓϩηεͷ؆ུԽɺϛεϚον๷ࢭࡦ

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IUUQTEFOBDPNKQSFDSVJUDBSFFSQPSUGPMJP ίϯηϓτΛܾΊͯ࠾༻ϖʔδΛ੍࡞

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ձ࣮ࣾ੷ΛϙʔτϑΥϦΦܝࡌՄೳͳΨΠυϥΠϯ

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%FMJHU6ɿ696*ΦϯϥΠϯεΫʔϧ։ߨ

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ࣾ಺ɾࣾ֎ϒϥϯσΟ ϯάڧԽ

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ˣ Corporate logo icon $*มߋ

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͜ͷλΠϛϯάͰσβΠϯʹྗΛ ೖΕ͍ͯ͘એݴΛࣾ಺֎ʹप஌

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IUUQDSFBUPSEFOBKQ #MPHߨԋͳͲͰݱ৔͔Βͷٕज़ൃ৴

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EFOBDPN 4/4 ίʔϙϨʔταΠτ4/4Ͱاۀ৘ใൃ৴

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IUUQVJDSVODIDPN ٕज़ܥͷηϛφʔ࣮ࢪ

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ɾσβΠϯ؀ڥ͕੔͍ͬͯͳ͍৔߹͸ɺ·ͣ͸؀ڥ͔Β੔͑ͨํ͕ ੜ࢈ੑ্͕͕Δ ɾྑ͍σβΠϯ͕࡞ΕΔ૊৫͸ɺΤϯδχΞͷϞνϕʔγϣϯ΋্ ͕Γ඼࣭΋্͕Δ ɾඇσβΠφʔɺܦӦऀͷଟ͘͸ɺ౤ࢿʹωΨςΟϒͰ͸ͳ͘ɺσ βΠϯͷࣄ͕Α͘Θ͔Βͳ͍ͷͰɺ΍Γํ͕Θ͔Βͳ͍ ɾͦͷ৔߹ɺࡋྔΛ΋Βͬͯ೚ͤͯ΋Β͏͔ɺཧղΛಘΔͨΊʹɺ σβΠφʔ͕ݴޠԽͯ͠આ໌͢Δඞཁ͕͋Δ ·ͱΊ

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։ൃͰ͖Δ؀ڥΛ੔͑Δ ϓϩτλΠϓ։ൃͷಋೖ όοΫΦϑΟεͷڧԽ ࠾༻ڧԽɾڧ͍஥ؒΛूΊΔ ࣾ಺ɾࣾ֎ϒϥϯσΟϯάڧԽ ·ͱΊ

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νΣϯδɾϚωδϝϯτ Ϣʔβʔͱͬͯਖ਼͍͠ࣄΛ ࣮ݱ͍ͨ͠ͷͰ͋Ε͹ɺ؀ ڥΛվળ͠Α͏

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ΩϟϦΞͷߟ͑ํ ੡඼ͷ ׬੒౓ ݸਓεΩϧͷݶք఺ σΟϨΫγϣϯ Ξ΢τϓοτ ʙ೥

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νΣϯδɾϚωδϝϯτ $IJFG$SFBUJWF0⒏DFS  $$0੍౓ͷಋೖ

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࣮ߦ͕େࣄ

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͓·͚ ͳ͔ͳ͔ཧղͯ͠΋Β͑ͳ͍ ৔߹͸ɺ࣮ߦͯ͠Έͯط੒ࣄ࣮Λ࡞Δ

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͓·͚ ࣾ಺͕ޱઆ͚ͳ͍ͳΒ ֎͔Β߈ΊΔ

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͓·͚ ͦͷྖҬͰɺ༏ΕͯΔձࣾ΁ ݚमʹߦ͖࢓૊ΈΛ Πϯετʔϧ͢Δ

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%FTJHO5IJOLJOH

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͓஌Βͤͦͷ 6*$SVODI 6*σβΠϯʹٻΊΒΕΔ࣮૷εΩϧͱߟ͑ํ IUUQVJDSVODIDPOOQBTTDPNFWFOU

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͓஌Βͤͦͷ σβΠϯͷࣄͰࠔͬͯΔํ͕ډͨΒ૬ஊ ͷΓ·͢ͷͰɺԼه·Ͱ͝࿈བྷ͍ͩ͘͞ UTVCPUBY!HNBJMDPN IUUQTXXXGBDFCPPLDPNUTVCPUBY IUUQTUXJUUFSDPNUTVCPUBY

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Thank you ank you Tomo Tsubota @tsubotax