Write. Measure. Learn. Repeat!

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Write. Measure. Learn. Repeat! Inspirations from other digital products

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Global eBook Report „What we can state today, at the current tipping point in the digital transition between the first and the second decade of the ebook, is probably simple: Digital opens the boxes around the book.“

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1.0 2000

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idea build use, love, tell others

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1.0 1.1 2000

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idea build beta users feedback build final product use, love, tell others

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1.0 1.1 2000 2.0

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idea define hypothesis use, love, tell others build small part for hypothesis

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https://image.slidesharecdn.com/spotifykanbanopenspaceghent2013-130401044826-phpapp01/95/agile-at-spotify-60-638.jpg?cb=1364791955

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Use, love, tell others.

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Discovery Visibility Consideration Purchase Advocacy 1 2 3 4 5 https://davidgaughran.wordpress.com/2018/04/29/ welcome-to-the-superfan-factory/

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Discovery 1

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Visibility 2

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Consideration 3 Read more? Purchase 4

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Advocacy 5 Abraham Merrit The Moon Pool

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https://sgrol.io @sgrolio Cover Image: https://www.shutterstock.com/de/g/gaudilab