Winning the client
relationship game
(Without selling your soul)
@mayabruck // www.pixotech.com
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TRUTH
Relationships are tough.
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The design process is weird and
complicated because it involves
people, who are weird and
complicated.
MARK BOULTON
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A LITTLE BIT OF BACKGROUND
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WHY WE’RE HERE:
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ONE
How to pick good clients
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TWO
Aha Moments
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THREE
Tools & Techniques
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#BESTCLIENTS
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@jpamental
Engaged, interested & passionate
about what they do!
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@winterbureau
Want to involve you in the full
scope of a project so you can be a
valuable collaborator.
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@CateKompare
have realistic expectations for cost
and timelines. And good attitudes.
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@JasonSpeaking
The most important char. is
mutual respect. They respect you
and your craft. You respect them
and their needs.
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@mayabruck
Recognize the value of your
services and are responsive,
passionate partners.
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AND NOW, A STORY
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AND NOW, ANOTHER STORY
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You’re so focused on not doing
things wrong that you’re not
focused on doing things right.
MY AWESOME COLLEAGUE DANIELLE
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APPROACH CLIENTS WITH HONESTY & CONFIDENCE
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Dear designers, clients from hell
only work with designers from hell.
Reflect on your life.
ANDY RUTLEDGE
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TOOLS & TECHNIQUES
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Everything you do during the the
course of a project has an effect on
your client’s expectations.
You can either choose to lead the
conversation or not.
ROB HARR
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BE THOROUGH DURING THE SALES PROCESS
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REQUIRE A CONTRACT
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Starting a job without a contract is
like putting a condom on after you’ve
taken a home pregnancy test. It’s just
not going to help you at that point.
MIKE MONTEIRO
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F*ck You. Pay Me.
MIKE MONTEIRO
From Creative Mornings SF
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COMMIT TO BUDGET TRANSPARENCY
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COMMUNICATE & DOCUMENT CHANGES
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HOLD WEEKLY MEETINGS
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TO SUM IT UP
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Remember that dogs clients are a
reflection of us, so when we work
with them, we are also working on
ourselves.
CESAR MILLAN, Dog Whisperer