Slide 1

Slide 1 text

WHY DO YOU NEED A PRODUCTION PLAN FOR YOUR GAME? Filip Cholewczynski Product Manager MobOwl GmbH

Slide 2

Slide 2 text

ABOUT ME • Editor/Journalist • PR Specialist • Marketing Specialist • Community Manager • Producer • Product Manager Professional Experience

Slide 3

Slide 3 text

WHO IS A PRODUCER? A manager? A boss? A cheerleader?

Slide 4

Slide 4 text

PRODUCER IS... A facilitator (and a manager) (sometimes a boss) (and definitely should be a cheerleader) • You manage all the tasks • Keep an eye on the features • Have in-depth knowledge of the game itself • You are the connection between all departments in your company • But... You’re not an expert in any discipline.

Slide 5

Slide 5 text

SO WHAT’S UP WITH THE PRODUCTION PLAN? „But we don’t really need a producer...” Don’t worry, you already have one. But where to start with this monstrosity?

Slide 6

Slide 6 text

PRODUCTION PLAN – STARTING OUT Answer the following questions:  How much time do we have... (?)  ....before the money runs out.... (?)  ...and we achieve what we wanted with the game? From the points above you can easily see that you have to write down:  Schedule of the game  Budget  Game Features

Slide 7

Slide 7 text

IT CAN LOOK LIKE... Choose the format that is easy to use and understand by you and your team.

Slide 8

Slide 8 text

WHY IS IT IMPORTANT? 1. Making the team feel that they’ve accomplished something.

Slide 9

Slide 9 text

WHY IS IT IMPORTANT? 2. Developing the game in a more efficient way.

Slide 10

Slide 10 text

WHY IS IT IMPORTANT? 3. Being able to talk about the incoming features/dates with publishers (you don’t want to be one of the guys who says: „We have a lot of work, I’m doing production/design/art at the same time and we will have our game somewhere next year and it’s going to be perfect”).

Slide 11

Slide 11 text

WHY IS IT IMPORTANT? 4. Planning out marketing efforts in advance.

Slide 12

Slide 12 text

WHY IS IT IMPORTANT? 5. Finishing the game.

Slide 13

Slide 13 text

WHY IS IT IMPORTANT? 1. Making the team feel that they’ve accomplished something. 2. Developing the game way in more efficient way. 3. Being able to talk about the incoming features/dates with publishers and third parties. 4. Planning out marketing efforts in advance. 5. Finishing the game.

Slide 14

Slide 14 text

... AND SO YOU DON’T END UP LIKE THIS.

Slide 15

Slide 15 text

THANK YOU! Want to talk about your games? Contact me! Filip Cholewczyński [email protected]