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LETTING GO OF WORKFLOW BAGGAGE 2015 RUSTBELT REFRESH @BENCALLAHAN
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“The successful candidate for this RFP will provide:”
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“The successful candidate for this RFP will provide:” ‣ 3 Design Concepts
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‣ 3 Design Concepts ‣ 3 Pages for Each Concept “The successful candidate for this RFP will provide:”
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‣ 3 Design Concepts ‣ 3 Pages for Each Concept ‣ 3 Widths for Each Page “The successful candidate for this RFP will provide:”
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‣ 3 Design Concepts ‣ 3 Pages for Each Concept ‣ 3 Widths for Each Page X 27 Design Files “The successful candidate for this RFP will provide:”
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BAGGAGE
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FIGURE IT OUT
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PROCESS THERAPY LETTING GO OF WORKFLOW BAGGAGE
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Process from a Client’s Perspective
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Process from a Client’s Perspective Research Vendors
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Process from a Client’s Perspective Research Vendors Request Estimates
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Process from a Client’s Perspective Research Vendors Request Estimates Negotiate Contract
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Process from a Client’s Perspective Research Vendors Request Estimates Negotiate Contract Execute Project
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Process from a Client’s Perspective Research Vendors Request Estimates Negotiate Contract Execute Project Expectations Set
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Process from a Client’s Perspective Research Vendors Request Estimates Negotiate Contract Execute Project Expectations Managed Expectations Set
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It starts at the beginning
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Research Vendors Request Estimates Negotiate Contract
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Research Vendors Request Estimates Negotiate Contract Messaging Money Agreements
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MESSAGING
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Stop telling people what you do
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Stop telling people Start telling them why you do it
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IN OTHER WORDS Find clients that share your beliefs about the web
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What do you believe about the Web?
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“I’m not sure about the best way to approach the project”
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“But I’m confident we can figure it out together” “I’m not sure about the best way to approach the project”
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IN OTHER WORDS We’re better when we work with you rather than for you
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MONEY
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Adjust your estimating process to reflect your workflow
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COLLABORATION
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ITERATION
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Start Small Initial Engagement: $10,000
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Start Small Initial Engagement: $10,000 Continue the Project: $2,000 Credit
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Start Small Initial Engagement: $50,000 Continue the Project: $10,000 Credit
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Start Small Initial Engagement: $500 Continue the Project: $100 Credit
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THE PROJECT
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Process from a Client’s Perspective Research Vendors Request Estimates Negotiate Contract Execute Project Expectations Managed Expectations Set
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Process from a Client’s Perspective Research Vendors Request Estimates Negotiate Contract Execute Project Expectations Managed Expectations Set
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Finish Start
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Finish A common understanding of the project goals
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Start Stakeholder Interviews
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Start Stakeholder Interviews Prioritization
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Finish Start
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A force which tends to slow the movement of an object through a liquid or gas. Drag
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Finish Start
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Measure Project Drag
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Measure Project Drag Team Size
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Measure Project Drag Team Size Organizational Variance
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Shape the Project
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No Influence High Influence Saboteur Advocate
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No Influence High Influence Saboteur Advocate
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Determine what the influencers value, shape the project to show value there.
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Identify non-critical variances, close the gap.
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4 Steps 1: Agree on the Goals 2: Measure the Drag 3: Shape the Project 4: Repeat
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PEOPLE LETTING GO OF WORKFLOW BAGGAGE
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Most projects don’t fail for technical reasons.
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They fail for people reasons. Most projects don’t fail for technical reasons.
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DON’T MAKE IT TOO EASY
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https://pbcrolley.wordpress.com/2013/05/01/books-about-flow/
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Skill Challenge
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Skill Challenge
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Skill Challenge
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Skill Challenge Flow Channel
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Skill Challenge Flow Channel Anxiety
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Skill Challenge Flow Channel Anxiety Boredom
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This takes constant monitoring
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Deeply consider your client’s role in their project
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The easiest way to manage expectations
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The easiest way to manage expectations is to be the one who sets them
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THANK YOU @BENCALLAHAN
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ETHAN MARCOTTE NOVEMBER 2015 DAN MALL OCTOBER 2015 buildright.io Right in the Midwest!
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