Slide 48
Slide 48 text
obaninternational.com
obaninternational.com
So Good for Users, Google and SEOs?
• Improved intent matching helps Users find what they want faster
• And see less answers full of brand mentions
Users
• More likely to keep using Google as a search engine,
• Brand can’t cheat their way to the top, some will buy ads instead
Google
• SEOs get more relevant, qualified traffic
• Don’t have to go after irrelevant terms
SEOs
@davetheseo https://bit.ly/tw-bert
linkedin.com/in/davecousin