Leveraging AI & Automation with SaaS Platforms to Survive and Thrive in any Economy Lomit Patel Tynker in/lomitpatel/ @patellom

20 Years of Driving Growth Bestselling Author Chief Growth Officer @ Tynker Hi, I’m Lomit Patel in/lomitpatel/ lpatel@tynker.com

More Kids Learn to Code on Tynker Than Anywhere Else 100 Million Students 150,000 Schools 120 Million Apps Created 5,000+ Lessons

Tynker Relies on SEO for Growth Execute with AI & SaaS TODAY Keyword Analysis Content Creation Backlinks

But, AI is Complicated and Scary…Right? WRONG! You don’t have to build it. Just leverage existing tools.

Lots of Options Keyword Research Article/ Blog Ideas Text to Video Video to Text Image Video Creator Ghostwriter

Do Your Homework 01 UNDERSTAND YOUR NEEDS • Clear goals • Use cases • Ask for recommendations 02 COMPARE SEVERAL OPTIONS • Thorough due diligence • Get customized demos • Ask for free trials/references 03 BUILD SUPPORT • Cross-functional teams • Onboarding & training • Offer to do a case study 05 CONTINUOUS LEARNING • Invest into training & upskilling • Collaborate effectively with AI • Keep testing the AI models 04 START SMALL & SCALE • Prioritize based on goals • Don’t set and forget • Measure and share results

Marketing teams aim to advance from Level 0 to Level 2. Leveraging AI SAAS tools is a big challenge and opportunity to advance from Level 2 to 5. Using AI & Automation empowers teams to scale up growth faster. LEAN AI Autonomy Scale Framework This can help you cut through the noise to assess the different AI SAAS tool capabilities

Keyword Analysis Let’s Get to the Details Tell you about our favorite Keyword AI tools

Keyword Analysis Accelerate Keyword Research with Chat GPT Keyword Analysis Inputs Input: List of URLs you need to do keyword research Crawl Script crawls those URLs and using GPT, recommends the best 10 keywords mapped to that URL Classify GPT classifies keywords into Category Output Output: a list of URLs with Keywords, Category and Search Intent Map GPT maps keywords to Search Intent: Informational, Navigational, Transactional and Commercial

Keyword Analysis Accelerate Keyword Research with Chat GPT Keyword Analysis Output Output: a list of URLs with Keywords, Category and Search Intent

Content Creation Let’s Get to the Details Tell you about our favorite Content AI tools

If you want more clicks and rankings, publish more CONTENT Source: https://hackernoon.com/seo-strategies-of-ycombinators-fastest-growing-startups-in-2022 SEO Strategies of Fastest-growing Startup YCombinator’s 2022 Recommendation Content Creation

Top SEO Content Strategies How-to Guides Most Popular Long-Tail Topics Target Niche Keywords High-Vol Blog Content Target Most Searched Location-Based Pages If Content is Geographical Solution-Based Pages Focus on Pain Points Product-Based Deep Dive into one Product Feature-Based Deep Dive into one Feature Listicles Top 5, 10, 20… etc. Documentation Reappropriate Existing Content Compatibility How Well Things go Together Free Tools A Free Tool to Help Users Comparisons Your solution vs. Others Alternatives Inform User of Other Options Templates To Make Jobs Easier Calculators If Time or Price is Involved Content Creation

Content Creation Content Creation Tynker creates content at scale with a team of 3 - HOW? 5 20 100 2022 Early 2023 Ending 2023 Grow from 5 articles per month to 100+!

Build Content with ChatGPT Trust but Verify Content Creation

Content Creation Get Creative with AI Prompts KEYWORD RESEARCH • Identify 10 SEO keywords related to [topic]/[URL] • Create a list of 5 SEO keywords related to the following product description [product description] BLOG TITLES • Write 3 examples of alternative blog post titles with higher CTR for [topic] • Make the blog post titled [title] more catchy BLOG ARTICLES • Write a detailed outline for a blog post titled [title] with a 2-level heading structure • As an SEO expert, create a blog article on [topic name]. Target digital marketing experts, use intriguing tone

Content Creation Leverage Tools Like Also Asked For PAA

Content Creation Tailwind Ghostwriter Idea Creation to Full Article in Minutes

Content Creation Creating Images for Your Blog Posts AI Photo and Art Generation Engine

Content Creation Instant Videos of Your Content Easy Video Creation for Content Marketers

Content Creation Creating Product Images that Sell Data by ecommerce product category, best images by top seller ALL AI generated.

Content Works Inspect any URL in https://www.tynker.com” https://www.tynker.com”

Backlinks Let’s Get to the Details Tell you about our favorite backlink AI tools

Backlinks Backlinks Quality Matters of Google’s Ranking Algorithm Depends on Content Marketing/Link Backs ~45 % I would tend not to focus on the total number of links to your site, or the total number of domain links to your website, because we look at links in a very different way. We try to understand what is relevant for a website, how much should we weigh these individual links, and the total number of links doesn’t matter at all. Because you could go off and create millions of links across millions of websites if you wanted to, and we could just ignore them all. John Mueller, Google Search Advocate “ “

Backlinks Robust Publishing Process

Keys to Success DO YOUR HOMEWORK Confirm your use case and the best SaaS solution that matches your needs VALIDATE WITH A PILOT Ensure you have cross-functional support TRAIN AND SUPPORT TEAM Make sure your team understands the power of AI is aligned with goals

To Sum Up Choosing the right AI SaaS Platforms will empower your lean team to be even more successful. “ “

Questions? Please Reach Out! LOMIT PATEL Chief Growth Officer, Tynker in/lomitpatel/ lpatel@tynker.com Get a Copy of Lean AI