GROW REVENUE & PROVIDE CUSTOMER SOLUTIONS WITH SEO
ADAM MELSON
SEER INTERACTIVE
@ADAMMELSON
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CLIENT EXAMPLES & ACTIONABLE TAKEAWAYS
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STEP 1: WIN SEARCH RESULTS
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STEP 2: PROFIT?
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CHECKED OUR GOALS
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I WASN’T AWARE THERE WAS GOING TO BE MATH TODAY
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$6.2 MILLION
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What if…
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BOTTOM OF FUNNEL CASH$MONEY$DOLLARS
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WHY DOES MY WATER TASTE SWEET?
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Source: https://chitika.com/google-positioning-value
330 x 32% = 106 visits/month AT BEST
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Why does my water taste sweet?
Why does water taste sweet?
What does it mean when water tastes sweet?
Why does water taste sweet sometimes?
If water tastes sweet what does that mean?
If water taste sweet symptoms of…
My tap water tastes sweet
Reasons of tap water tasting sweet
Tap water sweet could be pipes
Water tastes sweet insulin
What does sweet water do if you drink it?
What does it mean when you drink water and it tastes sweet?
What happens when water tastes sweet?
What would cause water to taste sweet?
When I drink water, why does the water taste sweet?
Why does our water taste sweet?
Why does water sometimes tastes sweet?
Why does water taste sweet after drinking?
Why does water taste sweet when drink in midnight?
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1,277 Sessions
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ASSISTED CONVERSIONS
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BRANDING ISSUES
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CHECKED OUR GOALS
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Board Games #7
Bodybuilding #3
PC Part Deals #1
Giveaways #1
Male Fashion Advice #1
Motorcycle Help #1
How to Expatriate #1
Reddit Game Deals #1
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Game Deals: 18,100 Monthly Searches
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Game Deals: 18,100 Monthly Searches
Reddit Game Deals: 27,100 Monthly Searches
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Reddit Wedding Planning – 1,000
Reddit Gift Ideas - 880
Reddit the Walking Dead – 4,400
Android Reddit – 2,900
Reddit Fitness – 27,100
Reddit Investing – 6,600
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TAKEAWAYS
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NON RANKING FACTOR REVENUE
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When was the last time you changed your meta
descriptions?
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Step 1: Talk with PPC person about their most
successful Calls to Action
Step 2: Get Google Search Console data
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EVALUATE THE TEST
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10 Pages = $68,000
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3 Hours Research
1 Hour Implementation
$17,000/hour
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TAKEAWAYS
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Measure All The Things
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Be Curious When Things Break
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Look at the full search result.
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GROW REVENUE & PROVIDE CUSTOMER SOLUTIONS WITH SEO
ADAM MELSON
SEER INTERACTIVE
@ADAMMELSON