EARLY STRUGGLE
WELCOME TO YOUR NEW BUSINESS!
KEEP THE LIGHTS ON UNTIL YOU’VE ESTABLISHED A MARKET
HIGH MORTALITY RATE
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FUN
YOU’RE GROWING! (JUST NOT QUITE SURE WHY OR HOW)
MARKET IS ESTABLISHED: MOVE FROM CASH TO SALES
CREATING EARLY-COMPANY MYTHS
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WHITEWATER
INCREASED COMPLEXITY
FOCUS SHIFTS FROM SALES TO PROFITABILITY
LACK OF SYSTEMS CREATES CHAOS
IDENTITY CRISIS
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PREDICTABLE SUCCESS
BALANCE BETWEEN INNOVATION AND PROCESS
YOU KNOW WHY YOU ARE SUCCESSFUL
CONSISTENTLY SET AND ACHIEVE YOUR OBJECTIVES
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TREADMILL
TOO MUCH DEPENDANCE ON PROCESS AND POLICIES
DECLINE IN CREATIVITY, RISK-TAKING, AND INITIATIVE
LOTS OF ENERGY BEING EXPENDED, BUT NO FORWARD MOMENTUM
DATA OVER ACTION, FORM OVER CONTENT
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THE BIG RUT
THE STRUGGLES OF TREADMILL HAVE SOLIDIFIED
PROCESS AND ADMINISTRATION OVER ACTION AND RESULTS
LOSS OF ORGANIZATIONAL SELF-AWARENESS
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DEATH RATTLE
THE ORGANIZATION WILL NOT SURVIVE IN ITS CURRENT FORM
BANKRUPTCY? EMERGENCY ACQUISITION?
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WHERE
IS YOUR
TEAM?
WHAT’S AHEAD?
WHAT’S BEHIND?
TOO MUCH STRUCTURE?
TOO LITTLE?