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And Some Other Stuff Mr Wayne Barker 11th October 2022 AI – Should You?
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You’ve all heard the hype
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It’s what here to talk about today
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Magpies
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What do we know about magpies?
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We’re meant to salute them to avoid sorrow, and say “Good morning Mr Magpie, how’s your wife and kids today?
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They collect stuff. Lots of stuff. Lot’s of shiny stuff.
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Humans do this too
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Which leads me to
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Shiny object syndrome
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Humans. Shiny things. Has always been worryingly common in digital marketing
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And cutting corners
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And it goes a little bit like this
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AI
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ChatGPT
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Bing
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Bard
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Machines guessing based on a lot of patterns
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Machines guessing based on a lot of patterns
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Test it on things you know about
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Is it good for SEO?
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Bit up for debate at the moment
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It works until it doesn’t
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Grumpy Wayne…
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Sitewide
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Deja Vu
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But what CAN WE use it for?
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Excel formulas are quite good
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STARTING outlines for blog posts
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REGEX for digging around in GSC
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User stories for dev tickets
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Your personal keyword research ASSISTANT
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ASSISTANT!!
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Generating Meta Descriptions in Bulk
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https://www.blog.nimitkapoor.com/free-tools/meta-descriptions-in-bulk-gpt-3/
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Generating Alt Tags in Bulk
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https://www.seotraininglondon.org/gpt3-alt-tag-generator/
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There are gonna be loads of these popping up
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Please, please, please, pinch of salt
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There are some tools that have been on the market for a while
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And understand what you’re doing…
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But beware…
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Enough examples
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When you make it easy on your mind your ideas are powerful
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Remember this?
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Bit lazy, wasn’t it?
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Needs human input
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Everything I’ve mentioned today does
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AI is just a tool, its your assistant
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Remember the magpies?
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Thank you hello@thedigitalmaze.com 01332 493766