WordPress
Post Formats
What, When, How
kristarella.com
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What are Post Formats?
• Post Formats are a
new(ish) method of
designating content
types in posts
• Image
• Gallery
• Status
• Aside
• Link
• etc
codex.wordpress.org/Post_Formats
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When to use Formats?
• The best time to use post formats is
when both:
a. your theme supports them
b. you intend to share useful content
in smaller (more manageable?)
chunks, rather than always using
long-form
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How can you use them?
1.Find a theme that supports Post
Formats well, or modify your theme to
support them.
2.Assign formats to your posts.
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Step 2 is easy!
Choose the format that
matches your post
(as you would any categories or tags)
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Step 1 is slightly harder
• Trial & error
• Test themes to see how they display
different post formats (and if they
display them differently at all)
• OR Build your own child theme to
display post formats how you want to
NB Theme Unit Test is useful either way
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Theme testing
Just because a theme says it supports
post formats doesn’t mean it does
anything with them!
The following themes, except
Genesis, are all freely available
from the WordPress theme
respository
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Twenty Thirteen
Different colours Icons & borders Colours & meta
Icon & formatting Featured image ↑ title Featured image hidden
No page templates!
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Esquire
No gallery title Epic image border Big link title
Bright quote No featured images Not responsive
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Hum
Format labels 1 gallery image + number Quote typography
Simple link Image display Not all formats labelled
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Pachyderm
Cute format icons... in a range of colours... for all tested formats!
Cute featured images
(not on single posts)
Attention to detail Clever sidebar
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Path
No title for short formats Title links to Link Smooth quotes
Gallery “excerpt” Status avatar Nicely responsive
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Preference Lite
Gallery with feature Subtle Aside label Duplicate images?!
Link is okay
Status: avatar, but
prominent title
Quote is nice, but out of flow
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Expound
•Not much different for post formats ✘
•Asides don’t show title is the only change
•Nice featured image thumbnail display
•Responsive ✔
Genesis
•Post Format icons hook ✔
•No default featured image display
•No default post format display variations
Living Journal
•No titles for image & quote formats
•Featured image thumbnails, not on singles
•No featured image for image format ✔
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Matala
•Featured image thumbnails show for image
formats too ✘
•Cool post format icons next to title ✔
•Not resposive
Montezuma
•Nothing different for post formats
•but simple enough design to suit formats
•Nice featured images, not on singles
Vertigo
•Nifty audio & video format styles
•Cassette tape & video projector rolling! ✔
•Link formats break PHP ✘