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Nav
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Head of design
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Clients Design team Developers
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Build things we can be proud of
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DESIGNERS DEVELOPERS
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Business goals User needs Technical constraints
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“leave your ego at the door”
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DO DESIGNERS WHY DO THE THINGS THEY DO?
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Why? Explore Create Build New Project!
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Why? Explore Create Build New Project! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test! test!
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“process is a guideline”
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“process is a guideline” TRUST IS, QUESTION IT, KEEP CHANGING IT
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Why? Explore Create Build New Project!
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“process: should help you figure out what you don’t know”
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Why? Explore Create Build New Project!
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Figure out the requirements Wireframe, Test & Iterate UI Design & Prototype Develop & Test Release!
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Ask questions TALK TO CLIENTS FIND OUT MORE GET A FEEL
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• WHO WILL MAKE THE DECISIONS? • WHO IS THE AUDIENCE? • WHERE IS THE AUDIENCE?
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• WHAT IS THE PROBLEM? • WHY ARE WE TRYING TO SOLVE IT? • HOW WILL SUCCESS BE MEASURED?
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20 second gut test • INTERFACE STYLE • DESIGN FEEL • COPY STYLE • …
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20 second gut test • 20 OPTIONS • 20 SECONDS EACH • 1 — 2 — 3 — 4 — 5
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Wireframe FEATURES PRODUCT IA EXPLORE SAVE TIME ITERATE
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PENCIL OMNIGRAFFLE SKETCH
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TEST
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Design
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Prototyping TEST VALIDATE DEMO EXPLORE
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Prototyping INTERACTIONS ANIMATIONS “FEEL” …
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INVISION FLINT0 MARVEL
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PRINCIPLE FRAMER JS PIXATE
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UI Speccing EXECUTE
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INVISION INSIGHT ZEPLIN SPECCTR
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“trust & respect your peers. earn the same for yourself. ”
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THANK YOU! I’M @ISNAV