Behavior change is a process and
needs to go beyond awareness.
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Define the problem, people,
practices, and have a clear goal
in mind.
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Be willing to test and iterate.
Even “good” ideas can fail.
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Constantly engage with multiple
stakeholders and consider all
agendas and needs along the way.
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Be strategic. Make decisions.
Prioritize. This will help you to
know what feedback is necessary
and when to move forward.
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Behavior change is hard and it
takes time...but if we understand
people, create informed nudges
and an enabling environment,
we can influence actions.
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Want to connect with The iDE Innovation Lab?
facebook.com/ideinnovationlab
@ideinnovationlab
[email protected]
For more information about
our process and case studies,
scan this code!
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Saher Zafar linkedin.com/in/saherzafar
Feel free to connect with me for questions, feedback, discussions….
