Psychological Tactics and Tricks for Web Design

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PSYCHOLOGICAL TACTICS&TRICKS FOR WEBDESIGN By Jonas Lekevicius

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GREAT IS VIDEO

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NOT REALLY. WEB —

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PREDICT YOU CAN’T BEHAVIOR

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(INCEPTION) IDEAS GROWN ARE

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BRIGHT THE SIDE

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DESIGN THEORY

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PRO XI MI TY

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BALANCE

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CONTRAST

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ISOLATION

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CONTINUANCE

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SYMBOLS      

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FRINGILLA FELIS, SED PLACERAT METUS ELEIFEND IN. NULL TELLUS NISI, ULTRICES ET VIVERRA ELEIFEND, GRAVIDA SIT ERAT. SED A MAURIS NISI. SUSPENDISSE IMPERDIET CONS QUAM, QUIS INTERDUM METUS GRAVIDA NON. NULLA MAG PURUS, ADIPISCING TEMPUS FERMENTUM ET, FEUGIAT VIT EST. NAM QUAM TORTOR, MALESUADA ID EGESTAS NEC, CONSEQUAT EGET MAURIS. FUSCE VEST CONVALLIS SEMPER. NAM VIVERRA POI MASSA, ELEIFEND FACILISIS TURPIS SOLLICITUDIN PHARE TEXT

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COLORS

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DESIRE STRENGTH BOLDNESS EXCITEMENT DETERMINATION COURAGE

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FOOD ENTHUSIASM CHEERFULNESS STIMULATION CREATIVITY

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AFFORDABILITY ATTENTION-GRABBING COMFORT LIVELINESS INTELLECT HAPPINESS ENERGY

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RELAXING ENDURANCE CONFIDENT CASUALREASSURING EARTHY

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ECOLOGY DURABILITY RELIABILITY SAFETY HONESTY OPTIMISM HARMONY FRESHNESS

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INTERNET DEPTH STABILITY PROFESSIONALISMLOYALTY RELIABILITY HONOR TRUST

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LUXURY POWER NOBILITY MYSTERYROYALTY ELEGANCE MAGIC

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CONSERVATISM TRADITIONALISM INTELLIGENCE SERIOUSNESS

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SOPHISTICATION ELEGANCE FORMALITY STRENGTH MYSTERY

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SIMPLICITY CLEANLINESSPURITY NEWNESS VIRGINITY PEACEINNOCENCE

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IMAGES

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DON’T LOOK HERE

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VIDEO

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ANCHORING

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DARK THE SIDE

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PERCEPTION WITHOUT AWARENESS

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INTENTIONAL CONFUSION

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$1 = 100¢

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100¢ = 10¢ • 10¢

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10¢ = $0,1

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$1 = $0,1 • $0,1

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$1 = $0,01

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$1 = 1¢

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ROACH MOTEL

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GREEDY DEFAULTS

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DARKPATTERNS.ORG

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SUBLIMINAL MESSAGES

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THE END

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QUESTIONS?

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FLIXIC

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BYE