Step 0. Home.
@fmerian
Let's start with the homepage. Note the value proposition: "Create beautiful decks in minutes." Mind those words. Beautiful. Decks. In minutes.
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Step 1. Sign up.
@fmerian
The onboarding experience starts with this signup page. It displays modern 3D elements. Beautiful. Decks. In minutes.
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Alternative: Sign up.
The signup page is a great spot to add more social proof and inspire action. @fmerian
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Step 2. Please paste your 6-digit code.
Early 2021, Pitch introduced passwordless authorization. Signing up is a breeze. Beautiful. Decks. In minutes. @fmerian
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Step 2.2. Your sign-in code.
"You don't even have to open this email, really." Delightful detail. @fmerian
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Step 3. Create a new workspace.
@fmerian
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Step 4. Workspaces are better with friends.
If you build a product for teams, hint your users to invite their teammates. @fmerian
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Step 5. Welcome to Pitch!
The dashboard. You have a glance at what you can achieve with the product. Beautiful. Decks. In minutes. @fmerian
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Alternative: Get to know Pitch.
Pitch may land us on the Presentation Editor instead. It would introduce us to its primary tool... @fmerian
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Alternative: Get to know Pitch.
Then land on the pre- lled workspace. It would complete the Wow effect.
Step 5.1
Get to know Pitch.
Step 5.2
Welcome to Pitch!
@fmerian
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Step 1
Sign up.
Step 0
Try for free.
Step 2
6-digit code.
SIGNUP FLOW
HOME
Recap
@fmerian
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Step 4
Invite friends.
Step 3
Create a new workspace.
Step 5
Welcome to Pitch!
ONBOARDING FLOW
Recap
DASHBOARD
@fmerian
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Lessons learned.
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@fmerian
Your onboarding experience re ects your value proposition. Take Pitch. Beautiful. Decks. In minutes.
Set expectations.
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@fmerian
Hint your users to invite their teammates.
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@fmerian
Don't let your users start from a blank page.
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Over to you, what struck you the most in this onboarding experience?
Thanks for reading!
@fmerian
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One more step
I review onboarding experiences from great B2B SaaS companies
and share how I'd optimize them once a week.