Mac OS X: How Apple learned to stop worrying and fell in love with UNIX 06. 09. 2013. by Mladen Đurić

MLADEN ĐURIĆ mladen@bluefish.rs http://about.me/macmladen http://rs.linkedin.com/in/macmladen/ @macmladen • Apple • Web Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs OVERVIEW • Myself (Who TF is MacMladen) - done! • Disclaimer (Blue Fish is selling Apple products, Blue Fish is not affiliated with Apple), on time and scope also • Adjusting (what would you like to know and who you are) • Brief on OS history (Basic System Calls, OS-like, CP/M, DOS, Linux) • Apple as a company • Apple trying to step over Classic Mac OS (System 1-7, Mac OS 7.6, 8, 9) • Why it failed, had to fail • NeXT comes in (with Steve Jobs) introducing NeXTSTEP • Mac OS X 10.0 • Mac OS X today with little cousin iOS • Questions and discussion

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs BRIEF ON OS HISTORY • Unix was born in early ’70 • CP/M was brought to life in middle ’70 • Apple ][ late ’70 (all by “other” Steve Wozniak) • IBM PC-DOS early ’80 (a.k.a. MS-DOS, DOS et al) • GEM (oh, really!?) • Mac OS System 1 middle ’80 (actually 1984) • Windows (introduced ’85, become useful in ’92 as Windows 3.1) • Middle ’90 (going nowhere)

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs UNIX WAS BORN IN EARLY ’70

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs CP/M WAS BROUGHT TO LIFE IN MIDDLE ’70

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs APPLE ][ LATE ’70 (ALL MADE BY “OTHER” STEVE WOZNIAK)

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs IBM PC-DOS EARLY ’80 (A.K.A. MS-DOS, DOS ET AL)

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs GEM DIGITAL RESEARCH

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs MAC OS SYSTEM 1 MIDDLE ’80 (ACTUALLY 1984)

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs WINDOWS 1 INTRODUCED ’85, BECOME USEFUL IN ’92 AS WINDOWS 3.1

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs WINDOWS 3.0 INTRODUCED ’85, BECOME USEFUL IN ’92 AS WINDOWS 3.1

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs WELCOME TO MAC OS IT IS BETTER BECAUSE IT STARTS WITH A SMILE :)

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs COPLAND NEVER REALIZED MAC OS SUCCESSOR

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs THE CHIP BATTLE IT WAS MIPS, SOME MOTOROLA... NO, WE WILL MAKE IT! POWERPC™

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs MEET MAC OS X THIS IS 10.2 THE FIRST USABLE OS X

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs LATEST MAC OS X 10.9 STILL SHIFTING UX PARADIGM

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs LATEST iOS 7 SETTING GRAPHIC DESIGN GUIDELINES EVEN BEFORE INTRODUCED

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs APPLE AS A COMPANY

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs THE GARAGE

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs FIRST MACINTOSH FIRST ALL IN ONE COMPUTER, CAME WITH BAG, BEEN PORTABLE (KINDA)

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs NeXT STEVE JOBS NeXT COMPANY, OPENSTEP FreeBSD BASED UNIX

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs ANYONE KNOWS THIS ONE? ORIGINAL NeXT MACHINE, SIR TIM BERNERS-LEE’S FIRST WEB SERVER

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs Think different ONE OF THE BEST CONCEIVED MARKETING CAMPAIGNS EVER

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs FIRST iMac

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs STEVE JOBS AND BILL GATES

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs QUESTIONS?

Blue Fish d.o.o. • Novi Sad • Srbija • http://bluefish.rs • office@bluefish.rs THANKS!