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designThinking

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What is DESIGN?

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Enough talk..!

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Let’s design something...!

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the goal

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Design the ideal wallet

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What did you design?

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You created YOUR bias

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Let’s try it differently...

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Interview your neighbor. repeat.

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Re-Frame the Problem

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Um... What’s a reframe?

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A $1,000,000 Mistake

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A $1,000,000 Mistake education

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generate solutions

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get feedback. learn. Iterate.

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make. test. learn.

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so what just happened?

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design the wallet.

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interview. insights. reframe. WHO DID YOU DESIGN FOR?

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ideate.

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iterate. Feedback.

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test. learn.

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B. A.

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B. A.

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there are frameworks

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and frameworks

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and more frameworks

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IDEO XPLANE CHESKIN CONIFER COOPER FROG FITCH MELVILLE

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they’re pretty similar