¿Qué es un diseñador?
¿Qué es UX?
¿Cómo puedo predecir el futuro?
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Chair
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- Research materials
- Market research
- Budget and profit margin
- Manufacturing
- Iteration
= Solid design
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“Make this a comfortable chair!”
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The value of good design is the
increased possibility of success.
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->| limitantes |<-
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->| <<< limitantes >>> |<-
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El diseño sin un problema que
resolver es arte.
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Designers make things.
Good designers solve problems.
Good Designers advocate for users
Good Designers work well with others
Designers take feedback and criticism
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BECOME GOOD DESIGNERS
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You are responsible for the work you
put in the world.
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We have limited resources, whether
natural, financial, or cognitive.
Don’t contribute to people wasting them
on crap.
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“CREATIVO”
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UX= All the interactions a
person has with your product
or company over time
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La experiencia de usuario no se añade a un
producto, un producto se diseña pensando en
la experiencia de usuario primero.
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Le falta UX
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Le falta UX
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UX is sometimes FREE.
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Copywritting
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Copywriting is writing copy (text) for
the purpose of advertising or marketing.
The copy is meant to persuade someone to
buy a product, communicate or influence
their beliefs.
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@lulomx
#mejorandolaux
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empatía
qué pasó?
qué va a pasar?
detalles adicionales
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Words are the soul of user experience
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How do I UX?
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"Knowing how people will use
something is essential.”
—Donald Norman
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Product Math:
half a feature + half a feature != 1 feature
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UX Design. Your app needs it.
The World would thank you, and love you,
and probably make you a lot of money.
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Predecir el futuro
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Predecir el futuro
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Futuristas.
El intento de explorar
sistemáticamente predicciones y
posibilidades sobre el futuro y
cómo pueden emerger del presente.
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Cómo es (el presente)
VS
Cómo DEBERÍA ser (el futuro)
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"Design is imagining a future and
working toward it with
intelligence and cleverness”
- @fchimero
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“No sensible decision can be made any longer
without taking into account not only the world
as it is, but the world as it will be…”
— ISAAC ASIMOV
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SOLUCIONES ÚTILES
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¿?
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“Everything is design.
Everything!”
― Paul Rand
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El diseño nunca está terminado,
tampoco el mundo.
That’s the job.