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Design Thinking A Problem Solving Skill GURZU

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Design thinking refers to the set of cognitive, strategic and practical procedures used by designers in the process of designing, and to the body of knowledge that has been developed about how people reason when engaging with design problems. --- typical textbook defination GURZU

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Complex Simple GURZU

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WHO ??? GURZU

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Design Thinking is the job of designers GURZU

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Designers Developers Clients Project Managers Trainees Interns Stakeholders GURZU Everyone

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PRoblem GURZU Completely new problem Existing problem that needs solution Solutions that does not work anymore because of change in variables

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Solution GURZU Apparent Agreeable Approachable

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How to Start? GURZU Identify all the variables Is your problem real? Will stakeholders accept my solution?

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Analytical Thinking Design Thinking Intuitive Thinking GURZU

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Analytical Thinking Design Thinking Intuitive Thinking Data shows that...... I think...... Data says this, i think we should...... GURZU

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Design Thinking Thinking Design GURZU

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Creative Iterative Practical GURZU

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Empathize 1 Define 2 Ideate 3 Prototype 4 TEst 5 GURZU

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Empathize 1 Define 2 Ideate 3 Prototype 4 TEst 5 Launch 6 GURZU

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Empathize 1 Define 2 Ideate 3 Prototype 4 TEst 5 Launch 6 GURZU

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Empathize What other is feeling Understand user’s expression and opinions To discover user’s needs so that you can develop the solutions as they wanted GURZU

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Who empathizes more about fitness? GURZU

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Define Defining a problem using your findings from empathize phase To make sure we have identified the problem GURZU

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State a Problem [Users] [action] [reason] are not able to because Athletes are not able to perform well because they are tired. GURZU

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Ideate Develop as many as solution to a problem GURZU

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Prototype Create a tangible products that will let you test your ideas To explore and test GURZU

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TEst Test your solution To understand users response GURZU

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Launch Go to the market. Let the real users use it To let users use and experience the solution GURZU

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rocket = solution GURZU

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It doesn’t end here. GURZU

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Design Thinking is an iterative process. Feedbacks are always there. GURZU