Start with purpose, then platform
• Define your “why” of building community around your
project
• Pick the right platforms for your community
• Establish and define roles (that could arise from the
community)
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Onboarding should be seamless
• First 10 minutes should be worth it = make or break
• Quick start guides with less/no friction
• Sample dApps/SDKs
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Incentivizing the Right Way
• Bounties with quality gates
• Retroactive rewards (Gitcoin, Optimism)
• On-chain rep (OATs, Poaps)
• Non-monetary incentives: growth, visibility, purpose
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• Time-to-first contribution
• Community initiated PRs
• Dev support turnaround
• Community activity + quality
• Active contributors over
community numbers
Metrics that matter
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• Ethereum
• Polygon
• Arbitrum
• DSCVR
Deep Look on some communities
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Great communities donʼt need everyone, they need the right
people with a shared purpose.
@leomofthings
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lfg
• World-class communities are designed,
not accidental
• Web3 devs want ownership, not followers
• Empower, donʼt extract
• Stories, not stats, build long-term loyalty