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LINE API Introduction LINE Technical Evangelist Evan Lin

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Evan Lin • Developer Relations • LINE Developer Meetup • TechPulse Organizer LINE Technical Evangelist

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Agenda • LINE Introduc-on • LINE API Introduc-on • What new in 2019

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CLOSING THE DISTANCE Bringing people, information and services closer together

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Biggest Tech IPO Tokyo Stock Exchange (3938) New York Stock Exchange (LN) Dual listed in NYSE & TSE 3

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Highly Engaged Users Global MAU *Supports 19 languages: Arabic, Brazilian Portuguese, English, French, German, Indonesian, Italian, Japanese, Korean, Malay, Portuguese, Russian, Spanish (Castilian), Spanish (Latin America), Simplified Chinese, Thai, Traditional Chinese, Turkish, Vietnamese Top 4 MAU 164 Top 4 DAU/MAU Supports 4 million 187 million 79 percent 19 languages Japan Taiwan Thailand Indonesia Top 4 markets

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5 Employees: 7,000 + / Number of nationalities: 38 LINERs Around the World Tokyo Kyoto Fukuoka Japan Seoul Korea Beijing Shanghai Dalian China Taipei Taiwan Hanoi HCM city Vietnam Hong Kong Dubai UAE Indonesia Jakarta Singapore Palo Alto Bogota USA Colombia Thailand Bangkok

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Finishing work and listening to music on the way home Ge6ng pizza delivered for lunch Making phone calls to clients Buying new shoes before heading to bed Getting up and checking the news Doing grocery shopping LINE NEWS / LINE TODAY LINE Delima / LINE MAN LINE MOBILE LINE Pay LINE MUSIC / LINE TV LINE SHOPPING 7:00 12:00 20:00 22:00 14:00 17:00 Featuring services for every part of your day Life with LINE 6

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External Certifications for Security and Privacy LINE Safety Center (Guidance Website on LINE Safety Tips) This website contains information to keep LINE accounts safe and prevent unwanted problems. Including a step-by-step guide to transfer LINE accounts to new devices and an explanation of how adding/blocking friends work. Accredited with and maintains the following international certifications, demonstrating that our security standards have been evaluated objectively by external organizations. In order to achieve our corporate mission ”Closing the Distance”, it is crucial to offer an environment where people feel safe to connect with their friends and families on the LINE plaIorm LINE Security 15

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2018. 3 2017.3 2016.12 ɾ LINE NEWS service over 65 million MAU ɾ LINE NEWS and LINE TODAY cumulative MAU exceeds 150 million 46 59 63 1 2 2015.5 2014.4 6 LINE TODAY and LINE NEWS are news and content curation services that aim to deliver valuable content to enrich LINE users’ everyday lives LINE TODAY, LINE NEWS JAPAN GLOBAL 16 65 million 2019.4 LINE TODAY LINE NEWS

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Taiwan Thailand LINE’s Global Business ɾ Restaurants: ɾ MAU: ɾ Average daily page views: ɾ Monthly visitors: LINE MAN Indonesia Vietnam 17 10 million + 200,000 16 million 40,000 ɾ Vietnamese internet forum and the largest online community for Vietnamese women ɾ A service that allows users to shop using the LINE app ɾ A service that helps connect job-seekers and businesses more effectively ɾ LINE MAN has 5 services : Food delivery, convenience goods delivery, messenger, parcel, and taxi ɾ An on-demand assistant and professional services to serve your needs at all times LINE SHOPPING LINE JOBS webtretho (as of April 2019)

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Flex Message Update 1 (Beta release) • More sophisticated layout. • Also release new simulator for beta feature. (Try it with showcase) • https://developers.line.biz/console/fx-beta/

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More …

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LINE Things IoT platform that enables channels and BLE enabled devices to be linked and operated via LINE.

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LINE No'fy Connec&ng no&fica&on service: weather, calendar, flight &cket

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LINE Beacon Use beacon to trigger location based services.

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What’s new in 2019 • LINE Official Account Manager (OA 2.0) • Get Usage API • Rich Menu batch API • Friends Statistics (Insight) API • Flex Message Update 1 • Traditional Chinese Support on LINE Developer Document

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LINE OA 2.0

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Get Usage API https://developers.line.biz/en/reference/messaging-api/#get-quota

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Rich Menu batch API • Link and unlink Rich Menus to multiple users up to 150 user IDs. https://developers.line.biz/en/news/2019/03/ https://developers.line.biz/en/docs/messaging-api/using-rich- menus/#link-rich-menu-to-users

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Friends Sta,s,cs (Insight) API • Get number of message deliveries • Get number of followers • Get friend demographics https://developers.line.biz/en/news/2019/07/ https://developers.line.biz/en/reference/messaging-api/#get-number-of-delivery-messages

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The same result with CMS ”Insight”

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Flex Message Update 1 (Beta release) • More sophisticated layout. • Also release new simulator for beta feature. (Try it with showcase) • https://developers.line.biz/console/fx-beta/

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LINE Developer Document Tradi6onal Chinese support • Focus on products and documents pages first. • Messaging API and LINE Login document. • h;ps://developers.line.biz/zh-hant/docs/line- login/overview/ • h;ps://developers.line.biz/zh-hant/services/line-login/ • h;ps://developers.line.biz/zh-hant/docs/messaging- api/managing-roles/ • Feedback is welcome.

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To be continued… Find more detail on LINE TechPulse 2019 (2019 Dec)

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LINE Developer OA

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LINE Engineering

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LINE Career

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