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HOW TO WRITE A BOOK THE JOURNEY OF TECHNICAL WRITING FROM BLOGGER TO AUTHOR
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1. WRITE FOR YOURSELF 2. WRITE FOR OTHERS 3. WRITE LIKE YOUR LIFE DEPENDS ON IT
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WRITE FOR YOURSELF In the beginning...
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Oct 31, 2001 FIRST
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BLOGGING Pick a topic.
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BLOGGING You will become known for what you write about.
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BLOGGING You can change your topic at any time.
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BLOGGING Be first. Or second. Or third.
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BLOGGING It doesn’t matter if someone else has done it before.
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You’re going to suck
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July 1, 2003 SUCK
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BLOGGING An opportunity to practice writing.
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BLOGGING An opportunity to validate an idea.
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BLOGGING An opportunity to explore a concept.
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BLOGGING Chunk your writing. Use headings. Use bullet points. Use pictures. Use code examples.
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BLOGGING Don’t expect overnight success.
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Apr 25, 2005 SUCCESS
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PROMOTION Tweet Facebook Google+
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“I wrote something that might interest you.”
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PROMOTION Don’t harrass others for promotion.
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PROMOTION Put it out there and let people share it for you.
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PROMOTION Establish your personal brand and own it.
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WRITE FOR OTHERS Expand your visibility.
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WRITE FOR OTHERS Expand your visibility.
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ONLINE MAGAZINES Like blogging Low barrier to entry Some sites even pay Establish links back to your site
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ONLINE MAGAZINES Sitepoint A List Apart Smashing Magazine Tuts+
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PRINT MAGAZINES .net magazine
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WRITE LIKE YOUR LIFE DEPENDS ON IT “I’m an author.”
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WRITING IS HARD You’ll severely underestimate the amount of research required.
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WRITING IS HARD Expect a year.
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PRINT Get a publisher. Self-publish.
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PRINT Sitepoint
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PRINT Apress
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PUBLISHER BENEFITS Distribution Advance royalties Credibility Shelf space in bookstores
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PUBLISHER BENEFITS Editors Tech reviewers Handle printing Handle book layout
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SELF-PUBLISH Snook Printing Co.
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SELF-PUBLISH BENEFITS Money. Money. Money. Take a Chance on Me Fernando Dancing Queen
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WRITING THE BOOK Word (to your mother) DocBook Latex HTML
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WHAT I DID PDF ePub mobi Web
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HTML PDF ePub mobi Web
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BUT? PDF ePub mobi Web
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PRINCE XML Command line interface Converts HTML and CSS Supports Paged Media Supports font-face embedding
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PRINCE XML Expensive. $495.
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HTML-BASED PDF ePub mobi Web
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DISTRIBUTION Amazon iBookstore Barnes & Noble PragProg LeanPub O’Reilly
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OPEN A STORE ON SHOPIFY!
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OPEN A STORE ON SHOPIFY!
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THANK YOU. Twitter: @snookca Web: snook.ca