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A

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C ● Introduction ● Purpose ● Twist ● Milestone ● Going forward ● Testimony ● QnA Session

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I Android Engineer iOS Engineer Will Pet Shasapo Doddy(panggilan) Kur(mantan) Bagus(da best)

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I ( ) Data analyst a.k.a Product Manager a.k.a Tester a.k.a super human Odee Adel Septi Shabrina

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P ● Feature Usage Tracking ○ Goal : Remove unused feature in BBM ○ Notes : Only for ownerless feature* ● Remove Mixpanel Usage ● Maintain Plenty Lib

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T ● Introduce Kochava ● Introduce Firebase Dynamic Link ● Deeplink ● Deferred Deeplink Owen Allerton VP Marketing & Growth And ended up being …………….

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G &A ff

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M ● Feature Usage Tracking (Release 16 ~~ ) ● Maintain Plenty Lib (Release 16 ~~ ) ● Mixpanel Migration (Release 16 ) ● Introduce Kochava SDK (Release 16.5 ) ● Campaign Tracking (Release 16.5 ~~ ) ● Remove Mixpanel Usage (Release 17 ) ● Refactor BbmTracker (Release 18 ) ● Standardize ScreenView tracking (Release 18 ~~ )

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G f ● Implement Firebase Dynamic Link ● Remove unused feature ● Sharing Framework (TBD) ● Push Notification for re-engagement (TBD) ● Make bbm great again <3 Ps : can we have a dedicated PM & TE ?

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T ● Udah ada engineer buat analytics - Odee + Adel ● Fun at it’s finest 100% - Odee pt 2 ● Not only technical skill but also strategic thinking - Septi ● SENANG ! Saya jadi best employee Q4 - Adelin R Lydia ● Supportive team - Shabrina ● Belajar decision making +++ dukung sy menjadi presiden INDO - Shasapo ● Terimakasih Analytics menjadikan ku lebih baik - WP ● … KUR ● Thanks ! Timnya kompak - Doddy ● … Bagus

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D ~