Understanding LEO CDP in 10 minutes Author: Nguyễn Tấn Triều (Thomas) Email: trieu@leocdp.com Copyright USPA Technology Company https://leocdp.com

LEO CDP is developed for data-driven business

Data Flow of LEO CDP for data-driven marketing

What can you do with LEO CDP ? There are 5 cool features in LEO CDP: 1. Merge duplicate profiles using email and phone as primary key 2. Get real-time report 3. Query profiles without writing SQL code 4. Embed a Google Map in profile to show living location 5. Set data permission (view or update) for user login account

1. You can merge duplicate profiles

2. You can get real-time report for a segment

3. You can query profiles without writing code

4. You can save a embedded map in Customer Profile

5. Manage Login Account Permission

Data Flow of LEO CDP for data-driven marketing

Core features for data reporting 1. Funnel Data Dashboard 2. Event Data Dashboard 3. CX Data Dashboard 4. Embedded Jupyter Notebooks (in development)

Features for customer journey mapping 1. Event Data Management 2. Touchpoint Management 3. Data Observer Management 4. Event Trigger for Data Automation (in development)

Features for customer data management 1. Segment Management 2. Profile Management 3. Account Management (in development )

Features for Data Activation 1. Digital Data Asset Management 2. Data Connector Management

Features for System Management 1. User Login Management 2. Manage Data Permission

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