ラクスルのデザイナーって何してるの?｜Designship2019

Designship2019でお話しした資料を公開しています。ラクスルのデザイナーチームのことを少しでも知っていただける機会になれば幸いです。

Blog：https://raksul.design/
Twitter：@DesigningRAKSUL

Transcript

1. ϥΫεϧͷσβΠφʔͬͯ
   Կͯ͠Δͷʁ
   11 / 24 Designship 2019
   ©RakSul,Inc. AllRights Reserved.
   

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2. ©RakSul,Inc. AllRights Reserved.
   ೣେ޷͖ͳϥΫεϧͷσβΠφʔ
   ϥΫεϧࣄۀຊ෦ Creative G Ϛωʔδϟʔ
   ҆ੵਖ਼ه
   Azumi Masaki
   @azumi_m76
   ࣗݾ঺հ
   

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3. ձࣾ֓ཁ
   σβΠφʔͷ࢓ࣄ
   σβΠφʔ૊৫
   ©RakSul,Inc. AllRights Reserved.
   1
   2
   3
   ໨࣍
   

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4. Vision
   ࢓૊ΈΛม͑Ε͹ɺੈք͸΋ͬͱྑ͘ͳΔ
   BETTER SYSTEMS, BETTER WORLD
   ©RakSul,Inc. AllRights Reserved.
   

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5. ©RakSul,Inc. AllRights Reserved.
   ఻౷తͳ࢈ۀʹςΫϊϩδʔΛ࣋ͪࠐΈ
   ࢈ۀߏ଄Λม͑ɺੈلܕ΁Ξοϓσʔτ
   طଘ࢈ۀ
   20ੈلܕ
   ੡ൢҰମ
   ϥΫεϧʹΑΔϓϥοτϑΥʔϜ૑଄
   21ੈلܕ
   ੡ൢ෼཭
   اۀ͝ͱʹ
   ൢചػೳͱ
   ੡଄ػೳΛ΋ͭ
   ࢈ۀΛֵ৽͢ΔϏδωεϞσϧ
   

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6. ©RakSul,Inc. AllRights Reserved.
   ҹ࡮ɾ޿ࠂͷ
   γΣΞϦϯάϓϥοτϑΥʔϜ
   2013೥3݄։࢝
   ෺ྲྀͷ
   γΣΞϦϯάϓϥοτϑΥʔϜ
   2015೥12݄։࢝
   αʔϏε֓ཁ
   

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7. ©RakSul,Inc. AllRights Reserved.
   ෳ਺ͷ࢈ۀΛֵ৽͢Δ
   #UP#ϓϥοτϑΥʔϜΛ
   ௨ͨ࣋͡ଓత੒௕ TVCM
   ?
   ҹ࡮ 3 ஹԁ
   ෺ྲྀ 14 ஹԁ
   ޿ࠂ 5 ஹԁ
   2013
   2015
   2017
   20XX
   ࢈ۀมֵͷาΈ
   

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8. ©RakSul,Inc. AllRights Reserved.
   ωοτҹ࡮͚ͩͰ͸ແ͘
   #UP#ϓϥοτϑΥʔϚʔͰ͢
   ࣮͸ϥΫεϧ
   

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9. ձࣾ֓ཁ
   σβΠφʔͷ࢓ࣄ
   σβΠφʔ૊৫
   ©RakSul,Inc. AllRights Reserved.
   1
   2
   3
   ໨࣍
   

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10. Mission
    ۀքಛ༗ͷෳࡶͳ৘ใΛ
    Ϣʔβʔʹޮ཰Α͘఻͑Δ
    ©RakSul,Inc. AllRights Reserved.
    

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11. ©RakSul,Inc. AllRights Reserved.
    σβΠφʔͷ࢓ࣄ
    ҹ࡮ɺ෺ྲྀɺ57$.͸
    ·ͩ·ͩ*5Խ͕গͳ͍ۀք
    ۀքಛ༗ͷ՝୊͕ଟ͋͘Δ
    TVCM
    

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12. ©RakSul,Inc. AllRights Reserved.
    ۀքಛ༗ͷ՝୊Λղܾ͢Δҝʹ
    σβΠφʔ͸֤ϓϩμΫτͷதͰ
    ҎԼͷαΠΫϧΛఆظతʹճ͍ͯ͠·͢
    σβΠφʔͷ࢓ࣄ
    Ϣʔβʔͷ
    ࢖͍ํχʔζͳͲΛ
    ཧղ͠՝୊Λఆٛ
    6*ɾϓϩτλΠϓͷ
    ݕ౼੍࡞
    ݕূͱ෼ੳ
    

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13. ©RakSul,Inc. AllRights Reserved.
    Ϣʔβʔͷ࢖͍ํχʔζͳͲΛཧղ͠՝୊Λఆٛ
    ϢʔβʔΠϯλϏϡʔ
    ࣮ࡍͷϢʔβʔ΁ΠϯλϏϡʔ͠ɺϢʔ
    βʔࢹ఺ͷղ૾౓Λ্͛Δ
    Ϣʔβʔࢹ఺Ͱͷ՝୊Λఆٛ
    ϫʔΫγϣοϓ
    ΧελϚʔδϟʔχʔϚοϓ΍Ձ஋Ϛο
    ϓ౳ͷϫʔΫγϣοϓΛߦ͍ɺՄࢹԽ͠
    νʔϜ಺Ͱڞ௨ೝࣝΛ࣋ͭ
    ۀքͷղ૾౓Λ্͛Δ
    ۀքͷ৘ใΛΠϯϓοτ͠ۀքಛ༗ͷ՝
    ୊ͷղ૾౓Λ্͛Δ
    σβΠφʔͷ࢓ࣄ
    

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14. ©RakSul,Inc. AllRights Reserved.
    6*ɾϓϩτλΠϓͷݕ౼੍࡞
    6*σβΠϯ
    PdMɺΤϯδχΞͱٞ࿦͠ɺΞΠσΞΛग़͠ͳ͕ΒUIΛ੍࡞
    ੍࡞ͨ͠UIͰ՝୊͕ղܾग़དྷ͍ͯΔ͔ͷ֬ೝΛߦ͏
    ϓϩτλΠϓ
    ࣮ࡍͷϢʔβʔͷߦಈΛҙࣝͯ͠ɺը໘ભҠɺΞχϝʔγϣϯ
    ౳Λ෇͚ͯߦ͘
    νʔϜ಺ͰݕূɺվળΛ܁Γฦ͠
    σβΠφʔͷ࢓ࣄ
    

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15. ©RakSul,Inc. AllRights Reserved.
    ݕূͱ෼ੳ
    ϢʔβϏϦςΟςετ
    ࣮ࡍͷϢʔβʔʹϓϩτλΠϓΛ৮ͬͯ΋Β͍ɺ࢖͍উखͷධ
    ՁΛߦ͏
    ςετ݁Ռ෼ੳ
    ϢʔβϏϦςΟςετͷ݁Ռ͔Βɺ༗ޮ౓ɺվળ఺Λ෼ੳ
    վળ఺ΛνʔϜͰٞ࿦͠ɺ࣍ճςετͷϓϥϯΛཱͯΔ
    σβΠφʔͷ࢓ࣄ
    

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16. ղ૾౓Λపఈతʹ্͛
    ௚઀తɾࠜຊతʹ෼ੳ͠
    ՝୊ղܾΛਤΓ·͢
    ©RakSul,Inc. AllRights Reserved.
    ۀքಛ༗ͷෳࡶͳ৘ใΛ
    Ϣʔβʔʹޮ཰Α͘఻͑Δҝʹ
    σβΠφʔͷ࢓ࣄ
    ϥΫεϧͷσβΠφʔ͸
    

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17. ©RakSul,Inc. AllRights Reserved.
    ϥΫεϧͷ։ൃମ੍
    ΞδϟΠϧ։ൃ
    ϓϥϯχϯάͱৼฦΓɺௐ੔Λ܁Γฦ͠ͳ͕Βɺ1-2िؒ୯ҐͰ
    ։ൃεϓϦϯτΛճ͍ͯ͘͠
    εϓϦϯτ
    σβΠφʔ΋։ൃεϓϦϯτʹೖΓɺεϓϦϯτͰ΍Δ΂͖λ
    εΫΛ֬ೝ͠ͳ͕Βɺ։ൃΛਐΊͯߦ͖·͢ɻ
    σβΠφʔͷ࢓ࣄ
    

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18. ձࣾ֓ཁ
    σβΠφʔͷ࢓ࣄ
    σβΠφʔ૊৫
    ©RakSul,Inc. AllRights Reserved.
    1
    2
    3
    ໨࣍
    

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19. ©RakSul,Inc. AllRights Reserved.
    TVCM
    ϥΫεϧࣄۀຊ෦ Ξυϓϥࣄۀຊ෦
    ϋίϕϧࣄۀຊ෦
    ݱࡏσβΠφʔ͸ਓ
    ʢ࠾༻ڧԽதʣ
    σβΠφʔ૊৫
    

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20. σβΠφʔ૊৫
    ©RakSul,Inc. AllRights Reserved.
    (PPEQBUDI͞Μͱ
    σβΠφʔ૊৫ͷڧԽʹ
    औΓ૊ΜͰ͍·͢
    

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21. ©RakSul,Inc. AllRights Reserved.
    σβΠφʔ͕ډͯɺσβΠϯ΋͍ͯ͠·͢
    σβΠφʔ૊৫ͷڧԽ΋͍ͯ͠·͢
    ωοτҹ࡮ͱ͍͏Πϝʔδ͕
    ڧ͍ϥΫεϧͰ͕͢
    σβΠφʔ૊৫
    

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22. ©RakSul,Inc. AllRights Reserved.
    Rebuild the Industry.
    ࣗ෼Λ௒͑Δɺࣾձ͕มΘΔ
    ࢈ۀมֵΛҰॹʹى͜͢஥ؒΛ୳͍ͯ͠·͢
    

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23. ©RakSul,Inc. AllRights Reserved.
    ҎԼͷ෺͕΋Β͑Δνϟϯε͕͋ΔͷͰɺ
    ·ͩͷํ͸ϒʔεʹཱͪدͬͯΈͯԼ͍͞ʂ
    ϞόΠϧόοςϦʔ ΫϦΞϑΝΠϧ ϋΠνϡ΢
    ࠷ޙʹ
    

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24. ͝ਗ਼ௌ͋Γ͕ͱ͏
    ͍͟͝·ͨ͠
    ©RakSul,Inc. AllRights Reserved.
    

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