Introduction to Green-e Climate

Introduction to Green-e Climate

Join Sarah Busch, Green-e Associate at CRS, for a free webinar about the Green-e Climate certification program and how it works within the larger voluntary carbon offset market. The webinar covers the basics of carbon offset projects and international offset trading; how carbon offsets serve to reduce global carbon emissions; the unique role of Green-e Climate certification and the benefits it confers on certified products; how Green-e Climate protects consumers by ensuring clear title to carbon offset purchases that are as advertised; and how consumers, businesses, and offset sellers can become involved with Green-e Climate.
Originally aired on 10/23/2014.

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    Introduction to Green-e Climate October 23, 2014 Sarah Busch, Green-e

    Program Associate Center for Resource Solutions
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    Carbon Markets Compliance Voluntary Emissions (allowances) 1 Cap-and-trade 2 Voluntary

    Cap- and-trade Emissions Reductions (offsets) 3 Compliance Offsets 4 Offsets
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    The American Carbon Registry The Climate Action Reserve The Gold

    Standard The Verified Carbon Standard Carbon offset project Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Registry account- holders/retailers Retail consumer
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    The American Carbon Registry The Climate Action Reserve The Gold

    Standard The Verified Carbon Standard Carbon offset project Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Registry account- holders/retailers • Permanence • Additionality • Verified • Enforceable • Real • Retailers • Direct and Wholesale Purchasers Retail consumer
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    The American Carbon Registry The Climate Action Reserve The Gold

    Standard The Verified Carbon Standard Carbon offset project Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Registry account- holders/retailers • Permanence • Additionality • Verified • Enforceable • Real • Retailers • Direct and Wholesale Purchasers Retail consumer
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    The American Carbon Registry The Climate Action Reserve The Gold

    Standard The Verified Carbon Standard Carbon offset project Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Registry account- holders/retailers • Permanence • Additionality • Verified • Enforceable • Real No oversight leaves room for: • Bad Actors (“Boiler rooms”) • Fraud and Double Selling • Deception • Mistakes Retail consumer
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    The American Carbon Registry The Climate Action Reserve The Gold

    Standard The Verified Carbon Standard Carbon offset project Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Registry account- holders/retailers • Permanence • Additionality • Verified • Enforceable • Real in Transparency & Oversight Gap Retail consumer
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    The American Carbon Registry The Climate Action Reserve The Gold

    Standard The Verified Carbon Standard Carbon offset project Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Registry account- holders/retailers • Permanence • Additionality • Verified • Enforceable • Real Retail consumer
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    • Permanence • Additionality • Verified • Enforceable • Real

    The American Carbon Registry The Climate Action Reserve The Gold Standard The Verified Carbon Standard Carbon offset project Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Registry account- holders/retailers Looks for the Green-e Logo Retail consumer
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    Unique Assurances 1. Verified GHG emissions reductions come from projects

    certified under high-quality project standards. Endorsed Programs P.A.V.E.R.
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    • Supply – retired/transferred eligible reductions, and reported accurately •

    Sales – sales of Certified Products reported accurately • Balance of supply and sales – retirements/transfers of eligible reductions sufficient in amount and type to meet Certified Product sales • Disclosure – information provided to customers is accurate 2. Emissions reductions are not being double-sold. Retirement of correct volumes and types of emissions reductions on behalf of customers based on an audit of sales and supply. Unique Assurances Exclusive Ownership
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    3. Customers are given complete and accurate information about their

    purchase and are not mislead with inaccurate advertising. General Requirements: • No false or misleading statements • Do not overstate environmental benefits Main Components: Product Content Label Price, Terms, and Conditions Project List • Differentiate between Certified and non-certified • Do not misrepresent the benefits of certification Unique Assurances Disclosure
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    Consumer-level Assurances 1. Eligible Supply. P.A.V.E.R. 2. Correct and full

    retirement. Exclusive Ownership 3. Complete and accurate information, no deception. Disclosure Certification Activities Annual Verification Audit Twice yearly Marketing Compliance Review Annual Verification Audit
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    • Permanence • Additionality • Verified • Enforceable • Real

    The American Carbon Registry The Climate Action Reserve The Gold Standard The Verified Carbon Standard Carbon offset project Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Registry account- holders/retailers Looks for the Green-e Logo Retail consumer • P.A.V.E.R. • Exclusive Retail Ownership • Disclosure
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    •Additionality •Permanence •Real •Ownership •Verified •Enforceable •Disclosure Carbon offset project

    Greenhouse gas emissions reduction Retail carbon offset Carbon Offset Market - Oversight Looks for the Green-e Logo Retail consumer
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    Carbon offset project Greenhouse gas emissions reduction Retail carbon offset

    Carbon Offset Market - Oversight Looks for the Green-e Logo A.P.R.O.V.E.D. Retail consumer
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    the most rigorous way for offset sellers to demonstrate clear,

    unique, correct, and permanent retail delivery of high-quality offsets
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    the easiest way for offset purchasers to gain assurance of

    exclusive retail ownership and truth in marketing
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    0 50,000 100,000 150,000 200,000 250,000 300,000 350,000 2008 (partial

    year) 2009 2010 2011 2012 Unique Certified Sales (tCO2e) Green-e Climate Growth Trends
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    Gas Offset Programs Natural Gas Carbon Offsets P.A.V.E.R. Offset Quality

    • Independent Verification of Sales and Exclusive Delivery • Transparency and Truth in Marketing
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    57.25% 18.41% 13.65% 5.91% 3.99% 0.43% 0.35% Project Types RY2012

    LFG Methane Coal Mine Methane Wind RE EE Forestry 83.74% 5.91% 3.99% 3.00% 3.00% 0.35% Project Location RY2012 US South Africa Kenya China Trends
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    55.53% 36.39% 8.08% Endorsed Programs RY2012 CAR VCS PRE 80.88%

    11.04% 5.73% 1.85% 0.43% 0.06% Registries RY2012 APX Markit MRETS ERCOT WREGIS NAR Trends
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    0 20 40 60 80 100 120 MA OH NY

    OR CT CA WA NJ IL PA Top 10 Number of Customers by Location Trends
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    Carbon offset project Greenhouse gas emissions reduction Retail carbon offset

    product Carbon Offset Market End-use consumer/ Carbon Offset Purchaser Customer of Carbon Offset Purchaser Looks for the Green-e Logo • Verifies and recognizes the purchase GHG emissions Looks for the Green-e Logo A.P.R.O.V.E.D. ACR, CAR, GS, VCS
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    Verification of offset purchase and percent of emissions covered for

    specific activities, facilities, operations, vehicle fleets, and more.
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    LEED v4 Green-e Climate in • BD&C – EA CREDIT:

    GREEN POWER AND CARBON OFFSETS (maximum 2 points) • ID&C – EA CREDIT: GREEN POWER AND CARBON OFFSETS (maximum 2 points) • EBOM – EA CREDIT: RENEWABLE ENERGY AND CARBON OFFSETS (maximum 5 points) “Carbon offsets […] must be Green-e Climate certified, or the equivalent.”
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    Buying carbon offsets? Buy Green-e Climate certified! Offset retailer? Certify

    your offsets! Project standard and credit registry? Become an Endorsed Program! Offset project owner/developer? Contact one of our Endorsed Programs to become eligible. …and use the Green-e logo with your claim