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Improve Member Engagement with Marketing Automation

Aa16011fadc08150f36617c50e50a1c0?s=47 W-Systems
October 14, 2020

Improve Member Engagement with Marketing Automation

See how to effectively communicate with your members with Sugar Market, the fully-featured marketing automation platform integrated with Symitar.

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W-Systems

October 14, 2020
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  1. © W-Systems Corp. | www.w-systems.com © W-Systems Corp. | www.w-systems.com

    Improve Member Engagement with Marketing Automation
  2. © W-Systems Corp. | www.w-systems.com Today’s Webinar • Webinar will

    be recorded • Recording will be emailed to you and posted on w-systems.com/blog/ within 24 hours • The audience is muted, but we welcome questions typed into GoToWebinar’s Q&A tool
  3. © W-Systems Corp. | www.w-systems.com Presenters Dennis Smith W-Systems dsmith@

    w-systems.com Christian Wettre W-Systems cwettre@ w-systems.com
  4. © W-Systems Corp. | www.w-systems.com SugarCRM’s Products Market With Insight

    Capture the attention of your most promising prospects. Sell Smarter Create more meaningful experiences and build lasting relationships. Serve Exceptionally Give Members the support they need quickly and confidently. Sugar Market Sugar Sell Sugar Serve
  5. © W-Systems Corp. | www.w-systems.com What is Sugar Market? Sugar

    Market is the all-you-need marketing automation for credit unions, with a curated toolset for marketers, such as: • Get a full picture of your member • Manage referrals & incentives • Onboard new members • Segment your member base for marketing campaigns
  6. © W-Systems Corp. | www.w-systems.com One Login. Period. Sugar Market

    integrated with your Core system enables you to: • Intuitive drag-and-drop campaign builders • Lead nurturing and sophisticated scoring • Advanced analytics and BI-grade reporting dashboards • Seamless integrations with the most popular CRM software, including Sugar Sell
  7. © W-Systems Corp. | www.w-systems.com CRM Integrations

  8. © W-Systems Corp. | www.w-systems.com Email Blasts

  9. © W-Systems Corp. | www.w-systems.com Sugar Market enables credit unions

    to reach out to existing and prospective members through drip messages over a predefined timeline. This drip campaign sends out onboarding emails to new members at regular time intervals. Drip Campaigns
  10. © W-Systems Corp. | www.w-systems.com Trigger Campaigns Sugar Market can

    track your member’s actions and data to create campaigns. This campaign promotes a new offer for member who reach 30 transactions with their credit card, and notifies them when they’ve reached certain milestones (5/15/25/30 transactions).
  11. © W-Systems Corp. | www.w-systems.com Social Sharing

  12. © W-Systems Corp. | www.w-systems.com Social Sharing

  13. © W-Systems Corp. | www.w-systems.com Plan Online and Offline Events

    Whether your events are online or offline, Sugar Market integrates with Cisco WebEx and GoToWebinar, and can help facilitate the creation, management and tracking of all of your event marketing.
  14. © W-Systems Corp. | www.w-systems.com Easy-to-Build Landing Pages and Forms

  15. © W-Systems Corp. | www.w-systems.com Manually Add Members to Lists

  16. © W-Systems Corp. | www.w-systems.com Behavior and Profile Based Lists

  17. © W-Systems Corp. | www.w-systems.com Activity-Based Scoring

  18. © W-Systems Corp. | www.w-systems.com Product-Based Scoring Profiles

  19. © W-Systems Corp. | www.w-systems.com Report on Campaign Results and

    ROI
  20. © W-Systems Corp. | www.w-systems.com Contact W-Systems to engage your

    members more effectively with Sugar Market. Email: sales@w-systems.com Get Started with Sugar Market Today
  21. © W-Systems Corp. | www.w-systems.com © W-Systems Corp. | www.w-systems.com

    Q&A
  22. © W-Systems Corp. | www.w-systems.com © W-Systems Corp. | www.w-systems.com

    Thank You!