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What think about MOBILITY Mede by Takashi Sakamoto @bookslope

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PROFILE ͸͡Ί·ͯ͠ɺࡔຊو࢙Ͱ͢ɻ What think about MOBILITY ৘ใઃܭɾ69σβΠϯ͕ઐ໳ྖҬ ݩ೔࢈ࣗಈं6*69σβΠϯ εϚʔτϞϏϦςΟࣄۀਪਐࣨࣨ௕ ΦϯϥΠϯίϛϡχςΟӡӦ 
 دߘɾߨԋଟ਺ 
 ஶ࡞ʰ*"γϯΩϯάʱͳͲ Mede by Takashi Sakamoto @bookslope

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Horai EMot my route LUUP aimo WHILL docomo bike share Multimodal Single-mode JR East JR East WILLERS Whim ANA Uber Special Public What think about MOBILITY

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By Designing from the Car: Why Context Matter What think about MOBILITY

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By NISSAN ARIYA What think about MOBILITY

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By NISSAN ARIYA What think about MOBILITY

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UX Research σβΠϯϑΣʔζΑΓલͷاըϑΣʔ ζʹ͓͍ͯɺ69ϦαʔνΛ͢Δ͜ͱ Ͱɺاըͷਫ਼౓Λ޲্ͤ͞ΔऔΓ૊Έ ʹͭͳ͕Γ·͢ɻ ؆қϓϩτλΠϐϯάΛ࡞ΓɺϢʔ β ʔௐࠪΛ ڌ఺ʢ೔ຊɾ๺ถɾதࠃʣ Ͱ࣮ࢪɻ࢖͍উख΍࢖͍৺஍ͳͲΛ ௐࠪͨ͠ɻ What think about MOBILITY σβΠϯ اը ࣮ݧ ։ൃ

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MaaS શࠃͷεϚʔτϞϏϦςΟνϟϨϯδ ࠾୒ࣄۀΛத৺ʹɺࣗಈंχϡʔεα ΠτʮϨεϙϯεʯʹͯ࿈ࡌதɻ What think about MOBILITY

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MaaS x Card σβΠφʔ΍ϊϯσβΠφʔ޲͚ʹ։ ൃͨ͠ϫʔΫγϣοϓσβΠϯπʔ ϧɻ Ҡಈʢओʹެڞަ௨αʔϏεʣʹ· ͭΘΔϢʔβʔମݧΛՄࢹԽͨ͠ ΧʔυͰɺަ௨ࣄۀऀ΍ࣗಈंձࣾ ͳͲͷاը΍σβΠϯʹܞΘΔํʹར ༻ͯ͠΋Β͏͜ͱͰɺϢʔβʔମݧͷ ޲্ʹߩݙ͢ΔऔΓ૊Έɻ What think about MOBILITY

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Ideation νʔϜ͕ڞಉϫʔΫγϣοϓ΍Ϣʔ βʔௐࠪɺݕূʹࢀՃ͢Δ͜ͱͰɺҙ ࢥͷڞ༗͕͠΍͘͢ͳΓ·͢ɻ ϫʔΫγϣοϓ ௐࠪ ݕূɾ࣮ݧ σβΠϯ اը ࣮ݧ ։ൃ What think about MOBILITY

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Concept Ϛπμ͸ʮࠢಈʢ͜Ͳ͏ʣʵ406- PG.05*0/ʯͱ͍͏ίϯηϓτΛऔ ΓೖΕ͔ͯΒɺϚπμͷΫϧϚͮ͘Γ ͸େ͖͘มΘͬͨͱ͍͑·͢ɻ What think about MOBILITY

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In Car → Out Car ंͰ͸ͳ͘ɺϞϏϦςΟʢαʔϏ εʣͱͯ͠ଊ͑Δ͜ͱͰɺސ٬઀఺ͱ ੜ׆ͱ͍͏େ͖ͳ͘͘ΓͰݟΔ͜ͱ͕ Ͱ͖·͢ɻ Steering Smartphone Driver & Passenger City What think about MOBILITY

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CASE ʮ$"4&ʯͷਁಁʹΑΓɺӡసखͷૢ ࡞ྖҬʹੜ׆ͷҰ෦ͱͯ͠ීஈར༻͠ ͍ͯΔεϚϗ͕୆಄͖ͯ͠·ͨ͠ɻ ʮ$"4&ʯͱ͸ɺʮ$POOFDUFEʯ ʮ"VUPOPNPVTʯʮ4IBSFEˍ 4FSWJDFʯʮ&MFDUSJDʯͷ಄จࣈΛࣔ ͢ɻ What think about MOBILITY

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CTRL ೥ɺถւ܉ͷۦஞ؋͸͜Ε·Ͱ ࠾༻͍ͯͨ͠λονεΫϦʔϯʢιϑ τʣ͔Βैདྷͷεϩοτϧૢ࡞ʢϋʔ υʣʹ໭ͨ͠ͱ͍͏ൃදΛͨ͠ɻ ৐૊һͷޡૢ࡞͕ଟ͍ͷ͕ཧ༝ͩ ͕ɺௐࠪϨϙʔτʹΑΔͱशख़౓΍ ܇࿅ෆ଍ͱ͍͏ਓؒଆͷ໰୊ͷ΄͏ ͕ු͖ூΓʹͳ͍ͬͯΔɻ What think about MOBILITY

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By SpaceX Crew Dragon What think about MOBILITY

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By UX Collective What think about MOBILITY

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By UX Collective What think about MOBILITY

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By Apple Carbon Neutral Ξοϓϧ͕ࣾɺ೥·ͰʹΧʔϘ ϯχϡʔτϥϧΛએݴɻରͯ͠ɺ೔ຊ ੓෎͸ɺ೥·ͰʹΧʔϘϯ χϡʔτϥϧʢ୤୸ૉԽʣએݴΛग़͠ ͍ͯ·͢ɻ ୤୸ૉԽʹ޲͚ͯిಈԽʢ೥Ҏ ߱͸ɺ&7͔ϑϧϋΠϒϦουंʣΛ ٸ଎ʹීٴ͍ͯ͘͠ྲྀΕ͕͋Δɻ What think about MOBILITY

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By Motor-de-BMW-desmontado 30,000 → 15,000 &7ʢిؾࣗಈंʣ͸ɺंମߏ଄͕ͱ ͯ΋γϯϓϧͰɺ࢖༻͞ΕΔ෦඼਺΋ ैདྷͷΤϯδϯंͰສ఺͋ͬͨ෦඼ ਺΋ɺ&7ंͰ͸ສ఺΄Ͳʹͳͬͨ ͱݴΘΕ͍ͯ·͢ɻ͔ͭ෦඼ͷௐୡ΋ ͠΍͘͢ͳΓɺࢀೖোน͕௿Լͯ͠ ͍·͢ɻ What think about MOBILITY

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By YAMAHA Engine → Motor &7ʢిؾࣗಈंʣͷಈྗݯ͕Τϯδ ϯ͔ΒϞʔλʔͱͳΔ͜ͱͰɺϞʔ λʔͦͷ΋ͷ΍όοςϦʔͳͲɺ&7 ʹෆՄܽͳ෦඼ͷधཁ͕ٸ଎ʹ֦େ ͢Δ͜ͱ͕༧૝͞Ε·͢ɻ What think about MOBILITY

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By Delloitte Tohmatsu Consulting LLC. EV Value-chain What think about MOBILITY ෦඼ ׬੒඼ ൢച αʔϏε όοςϦʔίετ௿ݮ ʢओʹྔ࢈Խʣ ं྆։ൃɾੜ࢈ίετ ௿ݮʢڞಉ։ൃ౳ʣ όοςϦʔϦϢʔεɾ ϦαΠΫϧ֬཰ʹΑΔ ं྆Ձ֨௿ݮ γΣΞϦϯάʹΑΔҠ ಈίετ௿ݮ EVΦʔφʔγοϓ 
 ίετ௿ݮ ࣍ੈ୅ి஑։ൃ ʢશݻମɾۭؾ…ʣ CASEରԠ ं྆։ൃ UX޲্ όοςϦʔΤωϚω׆ ༻ʹΑΔ෇ՃՁ஋ εϚʔτγςΟ EV෇ՃՁ஋޲্

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By PwC Strategy DX Value-chain What think about MOBILITY اըɾR&D ௐୡ ૊ཱɾ੡଄ ൢചɾΞϑλʔ ։ൃɾࣄۀ౤ࢿͷ࠶ܭ ըʢఏܞɾ࠶ฤؚΉʣ αϓϥΠνΣʔϯ࠶ߟ ޻৔DXͷଅਐ ൢചDXͷଅਐ औΓ૊Έͷํ޲ੑ • ෳ਺γφϦΦʹجͮ͘ൢ ചɾੜ࢈ͷ࠶ܭը • ࢿۚௐୡ࿮֬อ • ֤ࠃͷ੓ࡦ΍ݱঢ়ΛՃຯ͠ ͨݟ௨͠ͷධՁ • ୅ସαϓϥΠϠʔͷݕ౼ • ੜ࢈ఀࢭظؒͷैۀһέΞ • ޻৔࠶Քಇܭը • σΟϥʔͷൢଅɾࡒ੓ࢧԉ • OEMʹ͓͚Δσδλϧ ϚʔέςΟϯάڧԽ • σΟʔϥʔʹ͓͚ΔD2D αʔϏεͷఏڙ

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By Delloitte Tohmatsu Consulting LLC. Effective Strategies What think about MOBILITY 1. طଘϏδωεͷϦʔϯԽɾޮ཰Խ 2. ίϞσΟςΟ੡඼ͷڝ૪ྗڧԽ 3. ΫϧϚͷૌٻՁ஋ܗ੒ɾٕज़ֵ৽΁ͷߩݙ 4. ΩʔσόΠεαϓϥΠϠʔԽ 5. ΤϯδχΞϦϯάɾίϯαϧςΟϯάೳྗ۩උ 6. ιϦϡʔγϣϯϓϩόΠμʔԽ 7. έΠϨπΛ௒͑ͨࣗಈंϝʔΧʔ΁ͷΞϓϩʔν 8. ϞϏϦςΟαʔϏεࣄۀऀ΁ͷߩݙ 9. ίΞٕज़Λ׆༻ͨ͠ҟۀछ৽ࣄۀ΁ͷછΈग़͠ αϓϥΠϠʔͷࣄۀͷํ޲ੑΞϓ ϩʔνͱͯ͠ɺ༗ޮͳઓུʮଧͪखʯ ͱͯ͠·ͱΊͨɻ

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Automotive High-Tech New System Legacy System Android Auto CarPlay Tesla Polestar2 Bentz Porsche NISSAN BYTON SONY Waymo Citroen Ami What think about MOBILITY

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Semi Roadstar Model S Model 3 New! What think about MOBILITY

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By SONY VISION Meter + Infotainment Side Monitor Side Monitor What think about MOBILITY

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By LUCID Air Infotainment Meter Infotainment What think about MOBILITY

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By NIO Nomi Infotainment Meter What think about MOBILITY

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Infotainment By Polestar2 UI/UX DESIGN FOR MOBILITY Meter What think about MOBILITY

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Citroen Ami εϚϗΛΠϯϑΥςΠϯϝϯτγες Ϝͱͯͦ͠ͷ··ར༻͢Δίϯηϓτ ΋͋Γ·͢ɻ Meter Smartphone What think about MOBILITY

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໨త ໨త ໨త What think about MOBILITY

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TOYOTA e-Palette τϤλͷʮFύϨοτʯ͸ɺηϯ αʔɺΧϝϥɺ-J%"3γεςϜ͕౥ࡌ ͞Ε͓ͯΓɺ௿଎ࣗಈӡసΛαϙʔτ ͍ͯ͠·͢ɻ Ctrl Camera View Infotainment? What think about MOBILITY

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LYFT eBike ഑ंαʔϏεʮ-:'5ʯ͸ిؾࣗసं Λൃදͨ͠ɻ Meter? Infotainment? What think about MOBILITY

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LUUP -VVQ͕ࠃ಺ॳͷɺిಈΩοΫϘʔυ γΣΞΞϓϦΛ݄ΑΓఏڙ։࢝ɻ What think about MOBILITY

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SkyDrive 4LZ%SJWF͸೥ͷ౦ژΦϦϯϐο ΫͰͷ੟Ր఺౮σϞͰੈքʹ޲͚ͯ ൸࿐͢Δ͜ͱΛ໨ࢦ͍ͯ͠Δɻ What think about MOBILITY

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Horai EMot my route LUUP aimo WHILL docomo bike share Multimodal Single-mode JR East JR East WILLERS Whim ANA Uber Special Public What think about MOBILITY

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MaaS CTRL ʮ.BB4ίϯτϩʔϥʔʯͱ͸ɺϢʔ βʔ޲͚.BB4ΞϓϦͷ͜ͱ͚ͩͰ͸ ͳ͘ɺࣄۀऀ΍࣏ࣗମ޲͚ͷσʔλ ՄࢹԽ΍෼ੳɺ੍ޚΛ͢Δ͜ͱΛࢦ ͢ɻ ϢʔβʔͱϞϏϦςΟͷؔ܎Λվળ ͠ɺϢʔβʔͷརศੑΛ͞Βʹ޲্ ͢Δ͜ͱʹͳΔɻ MaaS CTRL What think about MOBILITY

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MOBILITY ͜Ε͔ΒͷϞϏϦςΟͱ͸ɺ໨తʹ Ԡͯ͡όϦΤʔγϣϯʹ෋ΉΧλν ʢϞϏϦςΟମʣͷଘࡏͱͱ΋ʹɺ खͷͻΒʢ਎ମੑʣΛτϦΨʔʹ͠ ͨίϯτϩʔϥʔͱ͕઀ଓ͞Εͨະ དྷΛඳ͘ɻ 6*ʢਓͱͷ઀఺ʣ͕ཁͱͳΔ͜ͱ ͞·͟·ͳ઀఺Λ୨Էͯ͠͠ΈΔ͜ͱ Ҡಈ΍ं͸ɺੜ׆ͷ͘͝Ұ෦Ͱ͋Δ͜ͱ What think about MOBILITY

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͝ਗ਼ௌ͋Γ͕ͱ͏͍͟͝·ͨ͠ THANKS FOR YOUR ATTENTION! FIN Mede by Takashi Sakamoto @bookslope