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Kevin Richardson, Ph.D. Director of User Experience ARCHITECTING SPEED Making Data Useful

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Twenty-Seven Year UX Pro Research, Design & Mgmt Director of User Experience About Me [email protected] @khr_ux

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Data Isn’t Information

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Businesses Don’t Recognize Problem 1

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THE BUSINESS OF RACING

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100-200 On-Vehicle Sensors €1,000,000+ Estmated cost of saving 1/10 sec per lap 20 Terabytes Yearly Team Data

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time disstacte veertita atte eratioc ocgstudisca atte eratioc atera atte eratioc headiscg gear posstioc batery veo tage rpm ecgsce temp throt e posstioc asr temp speedi s ope gyro a titudie

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time disstacte veertita atte eratioc ocgstudisca atte eratioc atera atte eratioc headiscg gear posstioc batery veo tage rpm ecgsce temp throt e posstioc asr temp speedi s ope gyro a titudie

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APPROACHES TO USER EXPERIENCE

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USABILITY

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LAP 1 1:31.02 LAP 2 1:31.55 LAP 3 1:30.82 LAP 4 1:31.67 LAP 5 1:33.33 LAP 6 1:31.09 LAP 7 1:35.22 LAP 8 1:31.62

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USABILITY USEFULNESS

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How fast did I go? How far did I lean? Did I improve?

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LAP 1 1:31.02 LAP 2 1:31.55 LAP 3 1:30.82 LAP 4 1:31.67 LAP 5 1:33.33 LAP 6 1:31.09 LAP 7 1:35.22 LAP 8 1:31.62

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USABILITY USEFULNESS INNOVATION

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What Racers Need

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INTERACTION DESIGN

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Lap Oveervesew Key Performacte Icdistators KPIs Sesssoc Oveervesew Lap Summary

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Lap Overview

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Task-Basedi User Testicg Racers (4) Amateur Team Principals (2) Professional Team Owners (1) Crew Chiefs (2)

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VISUAL DESIGN

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Import Your Data 59°

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Import Your Data Can I decrease braking distance?

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Import Your Data Can I decrease tme to maximum lean?

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Import Your Data Can I decrease tme to corner exit?

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AM I GIVING USERS WHAT THEY NEED?

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Я ДАЮ ПОЛЬЗОВАТЕЛЯМ, ЧТО ИМ НУЖНО?

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СПАСИБО! ПрофсоUX 18