WantedlyのUXライティング〜課題と実例〜 / UX Writing at Wantedly

by DrKenDog

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8BOUFEMZ *OD ςΩετίϛϡχέʔγϣϯʹ͓͚Δ՝୊ͱ࣮ྫ +VMՃ੎ݘ 8BOUFEMZͷ69ϥΠςΟϯά

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8BOUFEMZ *OD ࣗݾ঺հ Ճ੎ݘʢฤूऀʣ !%S@,FO%PH ౦ژେֶ૯߹จԽݚڀՊݴޠ৘ใՊֶઐ߈  ޙظത࢜՝ఔʢ୯Ґऔಘୀֶʣ αϜϥΠτגࣜձࣾ Φ΢ϯυϝσΟΞࣄۀ෦Ϛωʔδϟʔ 8BOUFEMZ *ODͷΠϯϋ΢εΤσΟλʔ ࠾༻޿ใίϯςϯπϚʔέςΟϯά  69ϥΠςΟϯά౳ʹैࣄ

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8BOUFEMZ *OD 69ϥΠςΟϯάࣄྫ 8BOUFEMZ1FPQMF w 6QEBUFTʢίϯςϯπλΠϜϥΠϯʣ w ΦϯϘʔσΟϯά༻ίϯςϯπ w ֤छ௨஌จݴ 8BOUFEMZ7JTJU w ืू࡞੒ը໘

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8BOUFEMZ *OD 69ϥΠςΟϯάࣄྫ 8BOUFEMZ1FPQMF w 6QEBUFTʢίϯςϯπλΠϜϥΠϯʣ w ΦϯϘʔσΟϯά༻ίϯςϯπ w ֤छ௨஌จݴ 8BOUFEMZ7JTJU w ืू࡞੒ը໘

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8BOUFEMZ *OD ϥΠςΟϯάࣄྫ 8BOUFEMZ1FPQMF w 6QEBUFTʢίϯςϯπλΠϜϥΠϯʣ w ΦϯϘʔσΟϯά༻ίϯςϯπ w ֤छ௨஌จݴ 8BOUFEMZ7JTJU w ืू࡞੒ը໘

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8BOUFEMZ *OD 8BOUFEMZͷϓϩμΫτΛߏ੒͢Δݴ༿ͨͪ

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8BOUFEMZ *OD ʮ࿩Λฉ͖ʹߦ͖͍ͨʯ w ʮҰൠಈࢺ͔Βݻ༗֓೦΁ʯʹݴ༿Λൃ໌ͤͣʹɺ ʮମݧʯΛൃ໌͢Δɻ w γϯϓϧͰ೔ৗతͳϫʔυΛ༻͍ͯɺϢʔβʔʹ৽ ͍͠Ձ஋Λಧ͚Δʢʹγΰτ୳͠ʹ͓͚Δʮ͍͍ Ͷʯʣ աڈͷ੒ޭࣄྫ

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8BOUFEMZ *OD 5P$ͷચ࿅ɺ5P#ͷࠞಱ w ػೳϖʔδͷ૿େʹΑΓɺ༻ޠϨϕϧͰͷަ௨ ੔ཧ͕ඞཁɻ w ར༻اۀͷ੄໺͕޿͕Δͱͱ΋ʹɺίϛϡχέʔ γϣϯͷϋʔυϧΛԼ͛Δඞཁ͕৽ͨʹग़͖ͯ ͨɻ w άϩʔόϥΠζΛલఏͱͨ͠ϝοηʔδϯάΛɻ ݱঢ়ͷ՝୊

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8BOUFEMZ *OD 5P$ͷચ࿅ɺ5P#ͷࠞಱ w ௕೥ʹΘͨΓͨ͘͞Μͷؔ܎ऀ͕ͨ͘͞Μͷݴ ༿Λ࣋ͪࠐΜͩ݁Ռɺ༻ޠϨϕϧͰͷࠞཚ͕ى ͖͍ͯΔɻ w ར༻اۀͷ੄໺͕޿͕Δͱͱ΋ʹɺίϛϡχέʔ γϣϯͷϋʔυϧΛԼ͛Δඞཁ͕৽ͨʹग़͖ͯ ͨɻ ݱঢ়ͷ՝୊ ݴޠίϛϡχέʔγϣϯઐ໳ͷਓ͕ؒ  ։ൃϓϩηεʹඞཁͱ͞Ε͍ͯΔ

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8BOUFEMZ *OD ืू࡞੒ϑϩʔͷϦχϡʔΞϧ

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8BOUFEMZ *OD ʮ৽نืूΛ࡞੒͢ΔʯϘλϯͷ࣍ͷը໘ #&'03& "'5&3

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8BOUFEMZ *OD #&'03& "'5&3 w ςΩετྔଟ͗͢ w ޠኮʹೃછΈ͕ͳ͍ w औΔ΂͖ߦಈ͕ෆ઱໌ ʮ৽نืूΛ࡞੒͢ΔʯϘλϯͷ࣍ͷը໘

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8BOUFEMZ *OD #&'03& "'5&3 ʮ৽نืूΛ࡞੒͢ΔʯϘλϯͷ࣍ͷը໘

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8BOUFEMZ *OD #&'03& "'5&3 w ςΩετྔΛݮΒ͢ w ޠኮΛγϯϓϧʹ w ௚ײతͳߦಈשىΛ ʮ৽نืूΛ࡞੒͢ΔʯϘλϯͷ࣍ͷը໘

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8BOUFEMZ *OD #&'03& "'5&3 ͦͷଞͷϖʔδߏ੒ʢ#&'03&ʣ

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8BOUFEMZ *OD #&'03& "'5&3 ͦͷଞͷϖʔδߏ੒ w ෳࡶͳ৘ใߏ଄ w ςΩετͷࢦ͕ࣔந৅త w ׬੒ܗ͕ݟ͑ͮΒ͍

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8BOUFEMZ *OD #&'03& "'5&3 ͦͷଞͷϖʔδߏ੒

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8BOUFEMZ *OD #&'03& "'5&3 ͦͷଞͷϖʔδߏ੒ w ը໘ɿςΩετΛʹ w 1)จݴΛ໰͍͔͚ࣜʹ w ϓϨϏϡʔͰ৘ใΛ੔ཧ

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8BOUFEMZ *OD 69ϥΠςΟϯάͷจ๏

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8BOUFEMZ *OD w ϝοηʔδ w ηϯςϯε w ಈࢺ۟ w ಈࢺ .BLFQFPQMFXBOUUP NFFUZPV :PVDBOHSBCUIFSJHIU UBMFOU`TBUUFOUJPOJGZPV QVCMJTIBQPXFSGVM TUPSZUIBUTIPXDBTFT ZPVSDPNQBOZ`TVOJRVF DVMUVSF ߦಈשى Ձ஋ఏࣔ ػೳิॿ

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8BOUFEMZ *OD w ϝοηʔδ w ηϯςϯε w ಈࢺ۟ w ಈࢺ .BLFQFPQMFXBOUUP NFFUZPV :PVDBOHSBCUIFSJHIU UBMFOU`TBUUFOUJPOJGZPV QVCMJTIBQPXFSGVM TUPSZUIBUTIPXDBTFT ZPVSDPNQBOZ`TVOJRVF DVMUVSF

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8BOUFEMZ *OD 69ϥΠςΟϯάͷޠኮબ୒

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8BOUFEMZ *OD 8BOUFEMZ7JTJUʹ͓͚Δίϯςϯπͷ֊૚֓೦ʢ5P$ʣ ืू ϑΟʔυ ίϯςϯπ

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8BOUFEMZ *OD 8BOUFEMZ7JTJUʹ͓͚Δίϯςϯπͷ֊૚֓೦ʢ5P$ʣ ืू ετʔϦʔ γΰτ ϛʔτΞοϓ ϑΟʔυ ίϯςϯπ /&8

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8BOUFEMZ *OD 8BOUFEMZ7JTJUʹ͓͚Δίϯςϯπͷ֊૚֓೦ʢ5P$ʣ

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8BOUFEMZ *OD 8BOUFEMZ7JTJUʹ͓͚Δίϯςϯπͷ֊૚֓೦ʢ5P$ʣ ϝΠϯΧςΰϦ αϒΧςΰϦ

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8BOUFEMZ *OD 8BOUFEMZ7JTJUʹ͓͚Δίϯςϯπͷ֊૚֓೦ʢ5P#ʣ ืू ετʔϦʔ ʁʁʁ ϛʔτΞοϓ ϑΟʔυ ίϯςϯπ ʲ৽نืूΛ࡞੒͢ΔʳϘλϯ

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8BOUFEMZ *OD 8BOUFEMZ7JTJUʹ͓͚Δίϯςϯπͷ֊૚֓೦ʢ5P#ʣ ืू ετʔϦʔ ʁʁʁ ϛʔτΞοϓ ϑΟʔυ ίϯςϯπ ͳΜͯදݱ͢Δʁ w ʮγΰτͷืूʯͩͱٻ৬ऀଆͷݴ༿ʹͳΔɻ w ʮγΰτΛ࡞੒ʯͩͱʮޏ༻Λ૑ग़͢ΔʯΈ͍ͨͳ͜ ͱʹʢসʣ w ʮٻਓʯͱ͍͏ݴ༿͸ϓϩμΫτͷओࢫʹ൓͢Δɻ

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8BOUFEMZ *OD 8BOUFEMZ7JTJUʹ͓͚Δίϯςϯπͷ֊૚֓೦ʢ5P#ʣ ืू ετʔϦʔ ϝϯόʔืू ϛʔτΞοϓ ϑΟʔυ ίϯςϯπ

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8BOUFEMZ *OD ·ͱΊ

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8BOUFEMZ *OD 69ϥΠςΟϯάͱ͸ɺ  ϓϩμΫτͷ੠Λ࡞Δ࡞ۀ w ϨΨγʔςΩετͷଘࡏ͕ɺʮݴޠతෛ࠴ʯʹ ͭͳ͕Δ͜ͱ΋ɻ w ੠ͷ౷ҰੑΛ୲อ͠ɺ69ͷج൫Λڧ͘͢ΔͨΊ ʹ΋ɺ༻ޠू΍ίϛϡχέʔγϣϯΨΠυϥΠ ϯΛӡ༻ɾอक͢Δઐ೚ऀ͕͍Δͱྑ͍ɻ ·ͱΊʢʣ

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8BOUFEMZ *OD ݴ༿ΛબͿ͜ͱ͸ɺͦͷଞ  Ұ੾ͷදݱΛࣺ৅͢Δ͜ͱ w ʮ৘ॹՁ஋ʯ⁵ʮػೳՁ஋ʯͳͲɺτϨʔυΦ ϑͷؔ܎࣠ΛݟۃΊ্ͨͰͷશମઃܭ͕ඞཁɻ w Կ͔ΒԿ·Ͱઆ໌͠Α͏ͱ͢Δͱ69͕࿪Ήɻ  ʮ༨നʯ·ͰؚΊͨςΩετίϛϡχέʔγϣ ϯͷՄೳੑΛ୳Γ͍ͨɻ ·ͱΊʢʣ