Slide 1
Slide 1 text
A Comprehensive
Overview of
WordPress Site
Owner Roles
Slide 2
Slide 2 text
Techie
Designer
Admin
(Manager)
Content
Creator
Developer
Slide 3
Slide 3 text
Techie
(Installation)
Slide 4
Slide 4 text
Website Building Options
Slide 5
Slide 5 text
Process →
Slide 6
Slide 6 text
Option #1 Option #2
Slide 7
Slide 7 text
Web
host
* Affiliate
Slide 8
Slide 8 text
Domain name registration:
* Affiliate
Slide 9
Slide 9 text
.com
.net
.edu
.gov
TLDs
.org
(Top-Level Domains)
Slide 10
Slide 10 text
No content
Slide 11
Slide 11 text
Keep It Simple, Silly
Slide 12
Slide 12 text
5 Top Tips
1. Simple, sweet, easy to remember
2. Tell / stand for what you do (recognizable)
3. Dashes are OK, but add complexity
4. Extra long names are hard to remember
5. Buy ALL the TLDs with your name if you want
exclusivity
Slide 13
Slide 13 text
http://www.thelongestdomain
nameintheworldandthensomeand
thensomemoreandmore.com/
BAD
Slide 14
Slide 14 text
http://ma.tt/
http://nike.com
GREAT
Slide 15
Slide 15 text
FTP (File Transfer Protocol) Clients:
Slide 16
Slide 16 text
Admin
(Setup)
Slide 17
Slide 17 text
username:
admin
Slide 18
Slide 18 text
Pick Strong
Passwords
Slide 19
Slide 19 text
5 Top Tips
1. UPPERCASE, lowercase, numb345, &$ymb@!$
2. Create a pattern that’s easily recognizable /
memorable for you (goal? time?)
3. Use a site-specific “pass phrase” rather than
password
4. Longer is better - shoot for 10+ characters
5. Avoid dictionary / common words / expressions /
strings of numbers
Slide 20
Slide 20 text
123456, password, qwerty, baseball, dragon,
football, monkey, letmein, abc123, 111111,
mustang, access, shadow, master, michael,
superman, 696969, 123123, batman, trustno1
BAD
Slide 21
Slide 21 text
Quit@smoking4ever
Save4trip@thailand
MovE@2newPlac3
GREAT
Slide 22
Slide 22 text
1st
Steps
/%postname%/
Slide 23
Slide 23 text
Security
Backups
Plugins
Managing
Users
Advanced
Detours (later topics)
Slide 24
Slide 24 text
Designer
(Appearance)
Slide 25
Slide 25 text
1st
Steps
/%postname%/
Customizer →
#1
Slide 26
Slide 26 text
1st
Steps
/%postname%/
Menus →
#2
Slide 27
Slide 27 text
1st
Steps
/%postname%/
Customizer →
Widgets →
#3
Slide 28
Slide 28 text
Theme
Choice
Detours (later topics)
Custom
CSS
HTML in
Posts
Basic
Graphic
Design
1. Color Theory
2. Typography
3. Layout
Branding
Slide 29
Slide 29 text
Content Creator
(Blogging)
Slide 30
Slide 30 text
No content
Slide 31
Slide 31 text
Plan Research Write Edit Publish
Slide 32
Slide 32 text
No content
Slide 33
Slide 33 text
1st
Steps
Slide 34
Slide 34 text
SEO
Blog
Templates
Social
Sharing
Content
Delivery
Serve Your
Audience
Detours (later topics)
1. Content Types
2. Calendar
3. Email, SNS,
RSS, CDNs
Slide 35
Slide 35 text
Developer
(Coding)
Slide 36
Slide 36 text
HTML
+ CSS
PHP
+ MySQL
JavaScript
+ jQuery
WordPress
Codex
Best
Practices
Detours (later topics)
1. Plugin Dev
2. Theme Dev
3. Core
Contributions
Slide 37
Slide 37 text
QA
&