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Building a Sustainable Business
w/ the Freemium Business Model
Patrick Rauland
@BFTrick
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@BFTrick
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@BFTrick
What I Do
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@BFTrick
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@BFTrick
http://builtwith.com/ecommerce/
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@BFTrick
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@BFTrick
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@BFTrick
Benefits of
Freemium
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http://www.flickr.
com/photos/38383999@N06/3552898254 by matthileo
People Can See
What it Really is
@BFTrick
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People Can See What it Really is
@BFTrick
http://www.warrenholmes.co.za/documentation-marketing/
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http://www.flickr.
com/photos/51980416@N03/5315722243 by drubuntu
Collaboration
@BFTrick
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http://www.flickr.
com/photos/63195643@N00/4184705426/ by Bart van
Focus on the 80%
@BFTrick
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http://www.flickr.
com/photos/30081763@N02/4344228722/ by
Distribution
@BFTrick
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@BFTrick
Freemium Models
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Donation
@BFTrick
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Pay What
You Want
@BFTrick
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Pay What You Want
@BFTrick
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Pay What You Want
@BFTrick
http://mikejolley.com/2013/12/tweaking-donation-
monitization-model/
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Self Promotion
sdfsdf
@BFTrick
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Self
Promotion
@BFTrick
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Limit Usage
@BFTrick
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Extensions / Add Ons
@BFTrick
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Extensions / Add Ons (SaaS)
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http://www.flickr.
com/photos/64149777@N00/426323273/ by
@BFTrick
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@BFTrick
The [WordPress] Context
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Follow Up
@BFTrick
Kim Gjerstad - Freemium, a sustainable model for your
plugin - http://www.youtube.com/watch?v=cjSPkQ-v8To
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@BFTrick
Questions?