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2014 WordCamp Phoenix - Building a Sustainable Business with the Freemium Model

2014 WordCamp Phoenix - Building a Sustainable Business with the Freemium Model

Freemium is an excellent business model to promote your product and your brand. We’ll look at some of the strategies that work well with Freemium and some strategies that don’t work that well.

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Patrick Rauland

January 19, 2014
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Transcript

  1. Building a Sustainable Business w/ the Freemium Business Model Patrick

    Rauland @BFTrick
  2. @BFTrick

  3. @BFTrick What I Do

  4. @BFTrick

  5. @BFTrick http://builtwith.com/ecommerce/

  6. @BFTrick

  7. @BFTrick

  8. @BFTrick Benefits of Freemium

  9. http://www.flickr. com/photos/38383999@N06/3552898254 by matthileo People Can See What it Really

    is @BFTrick
  10. People Can See What it Really is @BFTrick http://www.warrenholmes.co.za/documentation-marketing/

  11. http://www.flickr. com/photos/51980416@N03/5315722243 by drubuntu Collaboration @BFTrick

  12. http://www.flickr. com/photos/63195643@N00/4184705426/ by Bart van Focus on the 80% @BFTrick

  13. http://www.flickr. com/photos/30081763@N02/4344228722/ by Distribution @BFTrick

  14. @BFTrick Freemium Models

  15. Donation @BFTrick

  16. Pay What You Want @BFTrick

  17. Pay What You Want @BFTrick

  18. Pay What You Want @BFTrick http://mikejolley.com/2013/12/tweaking-donation- monitization-model/

  19. Self Promotion sdfsdf @BFTrick

  20. Self Promotion @BFTrick

  21. Limit Usage @BFTrick

  22. Extensions / Add Ons @BFTrick

  23. Extensions / Add Ons (SaaS)

  24. http://www.flickr. com/photos/64149777@N00/426323273/ by @BFTrick

  25. @BFTrick The [WordPress] Context

  26. Follow Up @BFTrick Kim Gjerstad - Freemium, a sustainable model

    for your plugin - http://www.youtube.com/watch?v=cjSPkQ-v8To
  27. @BFTrick Questions?