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Keeping Everyone
in the Loop
Keeping Stakeholders Informed Throughout the
Software Development Lifecycle
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Actionable
Conversations
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Habit Builder SaaS Product
B2B
Multilingual
API First
Lots of notifications via Email & SMS
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The Players
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Sales & Marketing
Technical Support & Account Management
Legal
Developers
DevOps
Translation Providers
Documentation Team
API Consumers
B2B Partners
End Users
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New Feature Phases
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Concept
Design
Development
Documentation & Training
Launch
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Concept
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Wireframes
Sanity checking with a few others to make
sure ideas make sense
Financial Impact Analysis (if required)
Personal Data Analysis (GDPR, EULA)
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Design
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Wireframes -> Graphic Design
Screenshots & Notes to JIRA Tickets and
Confluence Pages
Don’t forget about other supporting
systems
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Development
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Wireframes over to Graphic Design
Collecting Copy, Images, Video, ALT Tags, Transcripts, Email
Notifications, SMS Messages, etc.
Writing Feature Code & Tests
Updating Test Data Generators
Infrastructure Updates & CI/CD Updates
Translation on Standby…
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QA
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Support and Limited Users testing in staging
Translation Being Done in Parallel
Load Testing & Security Testing
Able to go back to development if needed
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Documentation &
Training
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Change Log (Detailed)
User Guides (Major Features)
API Documentation
Staff Training Sessions (Support, Sales, etc.)
Canned Responses for Help Desk
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-2 Weeks
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Site is in Staging (Ideally Code Frozen)
Documentation & Release Notes Sent to
Partners and Support Team w/ Release
Schedule
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Launch!
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Site goes live (off-peak hours)
Updated Client-facing user guides
published
Support team replying and closing out bug
tickets
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ShawnHooper.ca
Twitter:
@ShawnHooper
THANK YOU!
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