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DYNAMIC STATIC
SITE STRATEGIES
COLDFRONT, COPENHAGEN, SEPTEMBER 2014
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STATIC SITE
GENERATORS
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SSGEEWIZZ
SSGEEWIZZ
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SSGEEWIZZ
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@PHILHAWKSWORTH
A QUICK INTRO
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PHILHAWKSWORTH
@
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CLIENTS
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FRONT END
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I’M A SOFTWARE
ENGINEER
WHAT LANGUAGE?
JAVASCRIPT
HA HA HA HA...!
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F#@!!!
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TOOLS
ENGINEERING
o
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@PHILHAWKSWORTH
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M
HIPSTER
TAX
the
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THE GOOD OL’ DAYS
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~/htdocs
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http://aston.ac.uk/~hawkswpn
404
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WRITE TEXT
SAVE
REFRESH
REPEAT
REJOICE
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MORE AMBITIOUS
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YOU NEED A SIEGEY BIN
MY BUDDY AT UNI
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cgi-bin
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PERL
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Q
PLUMBING &
INFRASTRUCTURE
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A RETURN TO
SIMPLICITY
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THE CHALLENGE
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THE {CLIENT} NEEDS
A BEAUTIFUL SITE
CLEAR CONTENT
GOOD BROWSER SUPPORT
SPEEDY LOADING
EASY TO UPDATE
PROBABLY A CMS
DYNAMIC CONTENT
SENSIBLE URLS
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A MOBILE FIRST
RESPONSIVE
WEB APP
BUZZWORD ALERT
k
k
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AMOBILEFIRSTRESPONSIVEWEBAPP
#
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A WEB SITE
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THE {CLIENT} NEEDS
A BEAUTIFUL SITE
CLEAR CONTENT
GOOD BROWSER SUPPORT
SPEEDY LOADING
EASY TO UPDATE
PROBABLY A CMS
DYNAMIC CONTENT
SENSIBLE URLS
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IS THIS ONLY POSSIBLE
WITH A DYNAMIC
SERVER ARCHITECTURE?
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NO
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STATIC
ARCHITECTURE
DYNAMIC
FEATURES
for
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WHAT DOES
DYNAMIC MEAN?
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PERSONALISED
CONTENT
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USER GENERATED
CONTENT
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TIME TO REFRESH
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{
PUBLISH
to
TIME
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KEEP IT
FRESH
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CODE
DEPLOYMENT
CONTENT
DEPLOYMENT
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THE OPPORTUNITY
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MANY TYPES
OF SITES
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CONSIDER
HONEST
USE CASES
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TARGETED
CONTENT
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READ ONLY
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READ OFTEN
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WE CAN MAKE
EVERYTHING
FASTER
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GROUND BREAKING
NEW APPROACH
6
2002
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BAKE, DON’T FRY
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@PHILHAWKSWORTH
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BAKE, DON’T FRY
AARON SWARTZ
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WEBMAKE
A PERL CMS
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@PHILHAWKSWORTH
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I CARE ABOUT NOT HAVING TO MAINTAIN
CRANKY AOLSERVER, POSTGRES,
AND ORACLE INSTALLS
AARON SWARTZ, 2002
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REDUCE COMPLEXITY
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EASE OF DEVELOPEMENT
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INCREASED PORTABILITY
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@PHILHAWKSWORTH
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@PHILHAWKSWORTH
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CONFIDENCE
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ENTERPRISE COMPLIANCE
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SECURITY AUDIT
PENETRATION TESTING
LOAD TESTING
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NOT ABOUT
PERFORMANCE
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SOME CHEAP
PERFORMANCE
GAINS EXIST
but
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FILE BASED
ARCHITECTURE
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RAPID REQUEST
RESPONSE
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COSTS
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HOSTING
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AT SCALE, THIS CAN BE
BIG
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MAINTENANCE
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LESS INFRASTRUCTURE
FEWER SERVERS
LESS PRODUCTION CODE
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TOOLS & ENABLERS
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EASIER
ITERATION
DYNAMIC
through
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GENERATORS
AUTOMATION
HOSTING
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GENERATORS
AUTOMATION
HOSTING
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JEKYLL
RUBY
HYDE
PYTHON
MIDDLEMAN
RUBY
DOCPAD
JAVASCRIPT
ASSEMBLE
JAVASCRIPT
HARP
JAVASCRIPT
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STATICGEN.COM
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STATICSITEGENERATORS.NET
DOCPAD / AUTOMATED / 274 SSGs
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274
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292
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@PHILHAWKSWORTH
<
M
HIPSTER
TAX
the
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JEKYLL
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THE NEXT
CHALLENGE OF
THE WEB IS US
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BIG
STACK TINY
STACK
SMALL
STACK
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BIG
STACK TINY
STACK
SMALL
STACK
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The one problem with the “bake” philosophy is
dependencies.
It’s difficult to keep track of which pages depend on
which others and regenerate them correctly when
they change.
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The one problem with the “bake” philosophy is
dependencies.
It’s difficult to keep track of which pages depend on
which others and regenerate them correctly when
they change.
SOLVED
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wikipedia.org/wiki/Web_template_system
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DEPENDENCIES
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ATWOOD’S LAW
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ANY APPLICATION THAT CAN BE
WRITTEN IN JAVASCRIPT,
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ANY APPLICATION THAT CAN BE
WRITTEN IN JAVASCRIPT,
JEFF ATWOOD, 2007
WILL EVENTUALLY BE
WRITTEN IN JAVASCRIPT
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$ npm i tall
ns
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$ npm i tall
n
s
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BIG
STACK TINY
STACK
SMALL
STACK
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BIG
STACK TINY
STACK
SMALL
STACK
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HARPJS
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HARPJS
PREPROCESSING
EJS, SWIG
SASS, LESS
COFFEESCRIPT
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RAPID & POWERFUL
SITE GENERATION
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RAPID & POWERFUL
SITE GENERATION
SOLVED
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GENERATORS
AUTOMATION
HOSTING
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GENERATORS
AUTOMATION
HOSTING
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\
\
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d
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AUTOMATION
REPEATABLE
PREDICTABLE
LOW FRICTION
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FABRIC
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GRUNT
GULP
BRUNCH
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GRUNT
GULP
BRUNCH
BELCH
BURP
COUGH
SNEEZE
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GRUNT
GULP
BRUNCH
BELCH
BURP
COUGH
SNEEZE
M
M
M
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DEPLOYING MY SITE
WITH GULPJS
BUILD WITH JEKYLL
OPTIMISE JS & CSS
OPTIMISE IMAGES
PUSH OUTPUT TO GH-PAGES
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GENERATORS
AUTOMATION
HOSTING
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GENERATORS
AUTOMATION
HOSTING
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SITE44
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3
3
3
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GITHUB PAGES
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BITBALLOON
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BITBALLOON
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HOSTING & OPTIMISATION AS A SERVICE
AUTOMATIC CDN MANAGEMENT
AUTOMATED DEPLOYMENTS
OTHER FUNKY SHIZZLE
BITBALLOON
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EXAMPLES
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BEERCLUB
SIMPLEST EXAMPLE
SIMPLEST WORKFLOW
POWERED BY NERDS
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GITHUB PAGES
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HOSTING
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VERSION CONTROL
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DEPLOYMENT
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SITE GENERATION
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$ git push origin gh-pages
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<
{{ site.data.FILENAME }}
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<
{{ site.data.drops }}
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TOTALLY
FORKED
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TOTALLY
FORKED
SIMPLEST EXAMPLE
SIMPLEST WORKFLOW
NOT POWERED BY NERDS
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SIMPLIFYING
DUMBING DOWN
is not
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SIMPLIFYING
FOCUS ON WHAT
lets us
MATTERS
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GOOGLE
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Developers Relations
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developers.google.com/web/fundamentals
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github.com/Google/WebFundamentals
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<
developers.google.com/web/fundamentals/resources/styleguide
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SIMPLIFYING
FOCUS ON WHAT
lets us
MATTERS
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LIMITATIONS &
WORKAROUNDS
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SEARCH & COMMENTS
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SEARCH
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SIMPLE INDEX
JAVASCRIPT
PROGRESSIVE ENHANCEMENT
A JEKYLL EXAMPLE
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A SIMPLE BLOG SITE
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<
{
"posts" : [
{% for item in site.posts %}
{
"title" : "{{ item.title }}",
"url" : "{{ item.url }}",
"date" : "{{ item.date | date_to_long_string }}",
"words" : "{{ item.content | strip_html | wordmap }}"
}
{% if forloop.last != true %},{% endif %}
{% endfor %}
]}
SRC/SEARCH.JSON
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<
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! "posts" : [
! {
! ! "title" : "TF;DR - Too funky; Didn't read.",
! ! "url" : "/blog/too-funky-didnt-read",
! ! "date" : "06 January 2014",
!"words" : "observations web excess trend for 'parallax'
'scrolljacking' sites has long had me grumbling about the
reminds one reasons wanted join big agency like r/ga firs
choice conveying perhaps when people encounter all kinds
! }, ...
SITE/SEARCH.JSON
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INLINE JAVASCRIPT SEARCH
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LOAD ASYNCHRONOUSLY AFTER PAGE
CACHED AND STATIC
CONTEXTUAL LOAD
PAGE WEIGHT?
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CONTEXTUAL LOADING
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JAVASCRIPT
ONLY?
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PROGRESSIVE ENHANCEMENT
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SRC/SEARCH/INDEX.HTML
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JSBIN.COM/HELP
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COMMENTS
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WHAT ABOUT COMMENTS?
FIRST!
DAMMIT I THOUGHT I WAS
FIRST BUT U BEAT ME LOL
ROFL OMG WTF HA HA!!!!!!!!!
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HOW TIMELY
SHOULD
COMMENTS BE?
REAL TIME
OR
MODERATED?
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COMMENT
APPROVAL
WORKFLOW
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POOLE
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API KEY
API SECRET
d90ecd8b-f791-4fc6-806f-4a4fbc84a2cc
dfccc722-152c-4557-9a28-713e0e43c040
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<
ANY HTML, ANYWHERE
...
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http://pooleapp.com/data/{API-SECRET}
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http://pooleapp.com/data/{API-SECRET}.json
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http://pooleapp.com/data/{API-SECRET}.yml
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GET DATA
BUILD
as part of the
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FACTOR.IO
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CALL TO ARMS
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SEEK OUT
CHANCES TO
SIMPLIFY
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CHALLENGE THE
NEED FOR
COMPLEXITY
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MAKE STUFF
FASTER
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MAKE STUFF
GO FASTER
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THANKS
FONTS
LINKS
BATTLESHIP - http://www.flickr.com/photos/swfphotos/8075999488
COMPLIANCE - http://www.flickr.com/photos/aorr/1229272894
SALTNPEPPER - http://www.flickr.com/photos/camknows/4595655917
FRESH PRINCE - http://flic.kr/p/fJcbnC
AMBITIOUS - http://flic.kr/p/6Uvc2S
CAKES - http://flic.kr/p/63had7
MINI ELVIS - http://flic.kr/p/ew7P3
SWARTZ - http://en.wikipedia.org/wiki/Aaron_Swartz
JEKYLL - http://jekyllrb.com
HARP - http://harpjs.com, harp.io
SSGS - http://staticsitegenerators.net
HEXO - http://zespia.tw/hexo
BAKE, DON’T FRY - http://www.aaronsw.com/weblog/000404
BITBALLOON - http://www.bitballoon.com
BITBALLOON API - http://github.com/BitBalloon/bitballoon-api
GOOGLE WEB FUNDAMENTALS - http://developers.google.com/web/fundamentals
POOLE - http://pooleapp.com
PLACARD CONDENSED
VENEER EXTRAS
WC RHESUS BETA
MAC ICON STANDARD
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