Introduction of Kano Model

by Shohei Kai

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Introduction of Kano Model Shohei Kai (@show60)

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About me • Shohei Kai (@show60) • Second year of Software Developer • Work for ROXX • Budget Traveller • Applied upcoming TOEIC exam

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Problem

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Feedback Customer Sales, CS Dev ………

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Feedback board

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What we want to do What is a higher value for our customers. What can become a critical risk.

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Kano Model

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What is Kano Model The Kano model is a theory for product development and customer satisfaction developed in the 1980s by Professor Noriaki Kano, which classiﬁes customer preferences into ﬁve categories. Quoted from Wikipedia

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Must-be Quality One-dimensional Quality Attractive Quality Indifferent Quality Reverse Quality

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(౰ͨΓલ඼࣭) (ັྗ඼࣭) Investment/fulﬁllment Satisfaction Must-be Quality Attractive Quality Must-be Quality Attractive Quality

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What we did

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Feedback board Investment/fulﬁllment Satisfaction Must-be Quality Attractive Quality

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Feedback board Investment/fulﬁllment Satisfaction Must-be Quality Attractive Quality Attractive Quality Must-be Quality

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Feedback board Attractive Quality Must-be Quality Investment/fulﬁllment Satisfaction Must-be Quality Attractive Quality

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Feedback board Investment/fulﬁllment Satisfaction Must-be Quality Attractive Quality Attractive Quality Must-be Quality These could be critical risks. This has possibility to become a great function.