個人開発こそ世界へ / Indie App Development Lunch LT 2
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Hiroki Nagasawa
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Hiroki Nagasawa ݸਓ։ൃͦ͜ੈքɻ ࠷ॳ͔Βւ֎Λҙࣝͨ͠։ൃઓུ
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ࣗݾհ • Hiroki Nagasawa • iOSΤϯδχΞ at Doist • Apple PlatformͰݸਓ։ൃ • ࢧग़ཧΞϓϦ “Expenses”
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ݸਓ։ൃͷFlywheel (ཧ) Ϣʔβʔ֦େ ऩӹԽ ϓϩμΫτվળ ͜ͷαΠΫϧΛখ͘͞ૣ͘ճ͢͜ͱΛҙࣝ
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ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍
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ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍ 1 2 3 қ
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ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍ χονͳͰ͋ΔఔͷPMFΛݟ͚ͭΔ͜ͱ͕࠷ॏཁ! ͦΕͳͷʹຊ͚ͩʹಛԽ͢Δཧ༝͕͋Δ͔…͓ͦΒ͘No!
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Expensesͷॳظઓུ • ࣗͷڧ͍Pain(௧Έ)Λղܾ͢ΔΑ͏ͳϓϩμΫτ • ओཁݴޠΛӳޠʹͯ͠Ϣʔβʔ֫ಘͷύΠΛ֦େ • ϓϥοτϑΥʔϜͷࢥʹԊ͏ • γϯϓϧ͚ͩͲඞཁʹԠͯ͡ଟػೳ
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ExpensesͷϢʔβʔ֦େ • ϑΟʔυόοΫ͔Βຊ࣭తͳʹऔΓΉ • ίετ͕͔͔Βͳ͍ASOΛಓʹվળ • ͕ࣗҰ൪ͷίΞϢʔβʔʹͳΔ • χʔζΛͱʹϩʔΧϥΠζ͍ͯ͘͠
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ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍
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ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍ ऩӹԽٸ͕ͣϓϩμΫτ͕ચ࿅͢Δͱͱʹ͡Θ͡Θͱ (ݸਓతݟղ: ւ֎ͷϢʔβʔྑ͍ϓϩμΫτʹ͓ۚΛ͏)
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ExpensesͷऩӹԽॳظ • ϑϦʔϛΞϜͰ༗ྉػೳ(ങ͍Γ)ඇৗʹ҆͘ઃఆ • ίʔώʔͰṶ͔Εಘͨ͠ͱָ؍తʹߟ͑Δ • େ͖ͳػೳظʹΘͨΔվળͱͱʹஈΛগ্ͣͭ͛͠Δ
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ExpensesͷऩӹԽຊ֨Խ • ങ͍Γͷஈ্͕͕ΓͬͨλΠϛϯάͰαϒεΫԽ • ങ͍ΓͷஈΛؒαϒεΫͷஈͷ3ഒ΄Ͳʹ • ༗ྉػೳͷݟ͠ • ߪೖը໘ͷେ෯ͳվળ
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ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍
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ݸਓ։ൃͷ͠͞ 1.Ϣʔβʔʹͬͯ(͋Δ͍ೝͯ͠)Β͑ͳ͍ 2.ऩӹԽ͕Ͱ͖ͳ͍ 3.Ϟνϕʔγϣϯ͕ҡ࣋Ͱ͖ͳ͍ ͋ΔఔͷϢʔβʔ֫ಘͱऩӹԽ͕Ͱ͖ΕࣗͣͱϞνϕʔγϣϯ↗ ظతʹ͕ࣗҰ൪ͷίΞϢʔβʔʹͰ͋Δ͜ͱ͕༗ར
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Ϟνϕʔγϣϯҡ࣋͢Δίπ • ࣗʹͱͬͯඞཁෆՄܽͳΞϓϦͱ͢Δ • ػೳՃࣗͷϞνϕʔγϣϯΛॏཁࢹ • ࣅͨΑ͏ͳঢ়گͷݸਓ։ൃऀͱؔΘΔ • ചΓ্͛Active Paid SubscriptionsΛݟΔ
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ݸਓ։ൃ × άϩʔόϧ ʹ ແݶͷՄೳੑ • ࣗͷڧ͍PainΛղܾ͢ΔΑ͏ͳϓϩμΫτ • ӳޠΛओཁݴޠʹͯ͠PMFͷՄೳੑΛ࠷େݶʹ • ϓϥοτϑΥʔϜͷ༏ҐੑΛଘʹੜ͔ͯ͠ΦʔΨχοΫྲྀೖ • AIͷ׆༻