Slide 4
Slide 4 text
exponential growth
in live shopping
• 50% growth rate year over year in US
• tripling revenues from $11 billion in 2021 to $35 billion in 2024
• in China >10% of e-commerce is done via live shopping
• in 2026, 10-20% of global e-commerce will be initiated by live shopping
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Source: Everbright Securities, iResearch, McKinsey analysis