Competitive Analyse Dutch EDM Mags 2014

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Landscape Overview Highlight Company DJ Mag NL Jul 14, 2014 - Oct 11, 2014 Market Landscape Mags

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The purpose of this report Social media is now the most popular online activity, but how do you find valuable insights in all the user-generated content on review sites and blogs, millions of Facebook posts, and billions of Tweets? DDMCA analyzes all social media conversations in real-time, including dozens of attributes like influence, sentiment, volume, and demographics. DDMCA then detects actionable signals from the everyday noise and surfaces that information as it happens. Social media analytics refers to the approach of collecting data from social media sites and blogs and evaluating that data to make business decisions. This process goes beyond the usual monitoring or a basic analysis of retweets or "likes" to develop an in-depth idea of the social consumer. This is considered the basic foundation for enabling an enterprises to: •  Execute focused engagements like one-to-one and one-to-many •  Enhance social collaboration over a variety of business functions, such as customer service, marketing, support, etc. •  Maximize the fan experience Social media is a good medium to understand real-time consumer choices, intentions and sentiments. The most prevalent application of social media analytics is to get to know the fan base on a more emotional level to help better target customer service and marketing. One of the best ways to help develop a social media strategy for is to assess what your competitors are doing. In this report, DDMCA is sharing some of the insights and processes through social media competitive analyses of 2 dutch EDM magazines. So, why is performing a social competitive analysis an essential part of your social media success? Because by analyzing the different competitors you can set realistic benchmarks for based on what others in your industry are seeing in terms of fan growth and engagement. As mentioned, it also helps lay the framework for a successful social media based on the successes of others in your space. In this report you will find extensive data of Facebook, Twitter, Instagram, YouTube and Google+ over the last 90 days of DJ Mag Netherlands and Clublife EDM. © 2014 DDMCA/Denis Doeland | All rights reserved | contact: [email protected]

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