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Competitive Analyse Dutch EDM Mags 2014
In this report you will find extensive data of Facebook, Twitter, Instagram, YouTube and Google+ over the last 90 days of DJ Mag Netherlands and Clublife EDM.
Denis Doeland
October 14, 2014
Transcript
95 slides
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Landscape Overview Highlight Company DJ Mag NL
Jul 14, 2014 - Oct 11, 2014 Market Landscape Mags -
The purpose of this report Social media is now
the most popular online activity, but how do you find valuable insights in all the user-generated content on review sites and blogs, millions of Facebook posts, and billions of Tweets? DDMCA analyzes all social media conversations in real-time, including dozens of attributes like influence, sentiment, volume, and demographics. DDMCA then detects actionable signals from the everyday noise and surfaces that information as it happens. Social media analytics refers to the approach of collecting data from social media sites and blogs and evaluating that data to make business decisions. This process goes beyond the usual monitoring or a basic analysis of retweets or "likes" to develop an in-depth idea of the social consumer. This is considered the basic foundation for enabling an enterprises to: • Execute focused engagements like one-to-one and one-to-many • Enhance social collaboration over a variety of business functions, such as customer service, marketing, support, etc. • Maximize the fan experience Social media is a good medium to understand real-time consumer choices, intentions and sentiments. The most prevalent application of social media analytics is to get to know the fan base on a more emotional level to help better target customer service and marketing. One of the best ways to help develop a social media strategy for is to assess what your competitors are doing. In this report, DDMCA is sharing some of the insights and processes through social media competitive analyses of 2 dutch EDM magazines. So, why is performing a social competitive analysis an essential part of your social media success? Because by analyzing the different competitors you can set realistic benchmarks for based on what others in your industry are seeing in terms of fan growth and engagement. As mentioned, it also helps lay the framework for a successful social media based on the successes of others in your space. In this report you will find extensive data of Facebook, Twitter, Instagram, YouTube and Google+ over the last 90 days of DJ Mag Netherlands and Clublife EDM. © 2014 DDMCA/Denis Doeland | All rights reserved | contact: [email protected] -
Top 12 Twitter Content Jul 14, 2014-Oct 11, 2014
(Slide 1 of 3) -
Top 12 Twitter Content Jul 14, 2014-Oct 11, 2014
(Slide 2 of 3) -
Top 12 Twitter Content Jul 14, 2014-Oct 11, 2014
(Slide 3 of 3) -
Oct 11, 2014 vs. Jul 13, 2014 Growth in
Twitter Followers -
Jul 14, 2014 - Oct 11, 2014 Average Daily
Tweet Volume -
Jul 14, 2014 - Oct 11, 2014 Engagement Rate
for Tweets Tweet Engagement Rate The number of interactions (retweets and favorites), per thousand followers, of this company's own tweets during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
Rate per Tweet Average Engagement Rate per Tweet The average number of interactions (retweets and favorites), per thousand followers, of this company's tweets during this time period. -
Jul 14, 2014 - Oct 11, 2014 Total Engagement
for Tweets Tweet Engagement Total The total number of interactions (retweets and favorites) of this company's own tweets during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Total
Engagement per Tweet Average Engagement Total per Tweet The average number of interactions (retweets and favorites) of this company's tweets during this time period. -
Jul 14, 2014 - Oct 11, 2014 Tweet Volume
vs. Average Total Engagement per Tweet Average Engagement Total per Tweet The average number of interactions (retweets and favorites) of this company's tweets during this time period. -
Top 12 Facebook Content Jul 14, 2014-Oct 11, 2014
(Slide 1 of 3) -
Top 12 Facebook Content Jul 14, 2014-Oct 11, 2014
(Slide 2 of 3) -
Top 12 Facebook Content Jul 14, 2014-Oct 11, 2014
(Slide 3 of 3) -
Oct 11, 2014 vs. Jul 13, 2014 Growth in
Facebook Likes -
Jul 14, 2014 - Oct 11, 2014 Average Daily
Facebook Post Volume -
Jul 14, 2014 - Oct 11, 2014 Facebook Post
Volume by Day -
Jul 14, 2014 - Oct 11, 2014 Engagement Rate
for Facebook Posts Facebook Post Engagement Rate The total number of interactions (likes, comments, and shares), per thousand page likes, of posts on this company's Facebook page during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
Rate Facebook Average Engagement Rate per Post The average number of interactions (likes, comments, and shares), per thousand page Likes, of posts on this company's Facebook page during this time period. -
Jul 14, 2014 - Oct 11, 2014 Engagement Total
for Facebook Posts Facebook Post Engagement Total The total number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
Total Facebook Average Engagement Total per Post The average number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period. -
Jul 14, 2014 - Oct 11, 2014 Facebook Post
Volume vs. Average Engagement Total Facebook Average Engagement Total per Post The average number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period. -
Oct 11, 2014 vs. Jul 13, 2014 Growth in
Google+ Plus Ones -
Jul 14, 2014 - Oct 11, 2014 Average Daily
Google+ Post Volume -
Jul 14, 2014 - Oct 11, 2014 Google+ Post
Volume by Day -
Jul 14, 2014 - Oct 11, 2014 Engagement Rate
for Google+ Posts Google+ Posts Engagement Rate The total number of plus ones, comments, and reshares, per thousand Page +1s, of posts on this company's Google+ page during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
Rate Google+ Average Engagement Rate per Post The average number of interactions(+1s, comments, and reshares), per thousand Page +1s, of posts on this company's Google+ page during this time period. -
Jul 14, 2014 - Oct 11, 2014 Engagement Total
for Google+ Posts Google+ Posts Engagement Total The total number of plus ones, comments, and reshares of posts on this company's Google+ page during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
Total Google+ Average Engagement Total per Post The average number of interactions(+1s, comments, and reshares) of posts on this company's Google+ page during this time period. -
Jul 14, 2014 - Oct 11, 2014 Google+ Post
Volume vs. Average Engagement Total Google+ Average Engagement Total per Post The average number of interactions(+1s, comments, and reshares) of posts on this company's Google+ page during this time period. -
Top 12 YouTube Content Jul 14, 2014-Oct 11, 2014
(Slide 1 of 2) -
Top 12 YouTube Content Jul 14, 2014-Oct 11, 2014
(Slide 2 of 2) -
Oct 11, 2014 vs. Jul 13, 2014 Growth in
YouTube Subscribers -
Jul 14, 2014 - Oct 11, 2014 Average Daily
YouTube Post Volume -
Jul 14, 2014 - Oct 11, 2014 YouTube Post
Volume by Day -
Jul 14, 2014 - Oct 11, 2014 Engagement Rate
for YouTube Posts YouTube Posts Engagement Rate The total number of likes, dislikes, and comments, per thousand likes, of videos on this company's YouTube channel during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
YouTube Average Engagement Rate per Post The average number of interactions (likes, dislikes, and comments), per thousand Likes, of videos on this company's YouTube channel during this time period. -
Jul 14, 2014 - Oct 11, 2014 Engagement Total
for YouTube Posts YouTube Posts Engagement Total The total number of likes, dislikes, and comments of videos on this company's YouTube channel during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
Total YouTube Average Engagement Total per Post The average number of interactions (likes, dislikes, and comments) of videos on this company's YouTube channel during this time period. -
Jul 14, 2014 - Oct 11, 2014 YouTube Post
Volume vs. Average Engagement Total YouTube Average Engagement Total per Post The average number of interactions (likes, dislikes, and comments) of videos on this company's YouTube channel during this time period. -
As of Oct 11, 2014 (Slide 1 of 2)
YouTube Description -
As of Oct 11, 2014 (Slide 2 of 2)
YouTube Description -
Oct 11, 2014 vs. Jul 13, 2014 Growth in
Instagram Followed By -
Jul 14, 2014 - Oct 11, 2014 Average Daily
Instagram Post Volume -
Jul 14, 2014 - Oct 11, 2014 Instagram Post
Volume by Day -
Jul 14, 2014 - Oct 11, 2014 Engagement Rate
for Instagram Posts Instagram Posts Engagement Rate The total number of likes and comments, per thousand followers, of posts on this company's Instagram during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
Rate Instagram Average Engagement Rate per Post The average number of interactions (likes and comments), per thousand followers, of posts on this company's Instagram during this time period. -
Jul 14, 2014 - Oct 11, 2014 Engagement Total
for Instagram Posts Instagram Posts Engagement Total The total number of likes and comments of posts on this company's Instagram during this time period. -
Jul 14, 2014 - Oct 11, 2014 Average Engagement
Total Instagram Average Engagement Total per Post The average number of interactions (likes and comments) of posts on this company's Instagram during this time period. -
Jul 14, 2014 - Oct 11, 2014 Instagram Post
Volume vs. Average Engagement Total Instagram Average Engagement Total per Post The average number of interactions (likes and comments) of posts on this company's Instagram during this time period. -
As of Oct 11, 2014 Moz Domain Authority
Moz Domain Authority Moz's best prediction about how a website will perform in search engine rankings (source:Moz). -
Jul 14, 2014 - Oct 11, 2014 Moz Domain
Authority by Day Moz Domain Authority Moz's best prediction about how a website will perform in search engine rankings (source:Moz). -
As of Oct 11, 2014 Moz External Links
Moz External Links Hyperlinks that point at (target) any domain other than the domain the link exists on (source) (source:Moz). -
Jul 14, 2014 - Oct 11, 2014 Moz External
Links by Day Moz External Links Hyperlinks that point at (target) any domain other than the domain the link exists on (source) (source:Moz). -
As of Oct 11, 2014 Moz Domain Authority vs.
Moz External Links Moz Domain Authority Moz's best prediction about how a website will perform in search engine rankings (source:Moz). Moz External Links Hyperlinks that point at (target) any domain other than the domain the link exists on (source) (source:Moz). -
Note | Disclaimer | Copyright The content of this report
has been carefully reviewed. DDMCA will not be liable in respect of any business, including without limitation loss of or damage to profits, income, revenue, business, contracts, commercial opportunities or goodwill. This report is issued under Dutch copyright law and may not be reproduced, distributed, transmitted, displayed, published or broadcast without the prior written permission of DDMCA the owner of the issued content. You may not alter or remove any trademark, copyright or other notice from copies of the content without prior written permission. DDMCA is currently working to refine the models based on data from several social analytics from different social media channels. Questions how to evaluate a DJ? Need a full report or benchmark for a DJ? An offer for a full complete customized report can be required via the details below. Contact (to order a report or book a seminar) DDMCA Attn. Denis Doeland Keizersgracht 330-b 1016 EZ Amsterdam The Netherlands Mobile | +31 6 13520250 E-mail | [email protected] Web | ddmca.com or denisdoeland.com