Denis Doeland is in a league far above your average digital media and marketing consultant. His company DDMCA provides services to clients across the music world in a way that understands that “digital” and “IRL” are no longer two separate realms (if they ever were). Reflecting this reality, DDMCA help clients to integrated everything, from A&R to web presence, from copyright to old-school advertising. With this in mind, it’s worth paying close attention to his practical and useful guide to the state of the art digital strategy.