like charities, a smarter and easier way to accept donations. However, their name made them sound like a PayPal clone.They needed a new name that would help them convey their differentiator to their clients. Thus, Paystik became Evergive.
a powerful way to connect with their constituents about critical information, while also building a more vibrant community. However, their name was greeted suspiciously by HOA managers. So we developed the name Gladly to convey how easy and trustworthy the platform is.
women the ability to easily stay up to date on the latest fashion. However, their name was found to be unapproachable to their target audience. We renamed it Briefly to emphasize how fun and simple it is.
gave companies the capabilities to predict whether or not a customer is likely to cancel their service. However, their name was seen as too long and difficult to remember by their key audience: CTO’s. We developed the name Endor to be a simple, powerful and memorable name. We also chose a Star Wars reference as many in the tech field have an affinity for sci-fi.
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