Digital PR Painkillers: Optimizing Your Agency-Client Partnership
As Digital PR becomes increasingly crucial in 2025, brands must maximize their investment amidst rising costs. This presentation will address key challenges faced by both brands and agencies, drawing insights from a comprehensive industry survey. We'll explore effective strategies to enhance agency partnerships, overcome common obstacles, and optimize Digital PR investments. Attendees will gain practical advice on how to remedy prevalent issues and achieve superior results, ensuring their Digital PR efforts remain cost-effective and impactful in an evolving landscape.
Takeaways
- Discovering the industry's biggest roadblocks when it comes to brand and agency relationships
- What brands can do to get the most out of their agency
- How can agencies strengthen their client services