ALI - Capabilities Deck

Transcript

2. 484-354-4220 // info@thealisters.com // www.thealisters.com 3 WHO WE ARE We are a relationship-based company built on a team with strong, multi-faceted skills sets, and diverse backgrounds. Our aim is to create an intimate experience for our clients while delivering creative and thoughtful solutions. Service-Oriented The A-Listers was originally created to serve the needs of the artist community, and has evolved to serve select clients in the entertainment universe. Rather than offering a service and hoping our clients flock to us, we take the opposite approach by asking clients and potential clients what they need. Multi-faceted Our strength lies in our many talents and experiences. We have business experiences in large corporations and start-ups. Our company was founded by an artist with deep connections inside the entertainment industry. We have engineers and former finance professionals in our ranks, as well as experts in marketing and graphic design. Most importantly, we respect and thrive off our collective diversity. As a result, we are able to deliver in and out-of-the-box results for our clients and gain access to an enormous network of resources that allow us to find solutions quickly. Thoughtful Raw effort with flash and sizzle does little to serve our clients and corporate partners. Materials we create and ideas we pitch must first pass through our own high level of scrutiny. Our clients deserve customized solutions designed around their needs that leverage their best attributes. Likewise, corporate sponsors benefit from the homework we do before presenting them with an offer. A thoughtful approach to our work differentiates us from the thousands of brokers who are in the ‘pitching’ business. Relational The backbone of our company is made up of healthy relationships with each other, our clients, and with corporate sponsors. It builds trust and drives integrity. delivering a thoughtful and creative approach to solutions
3. 484-354-4220 // info@thealisters.com // www.thealisters.com 4 Delivering a service rarely performed well WHAT WE DO The A-Listers builds platforms that increase and monetize the brand of our clients. Most clients have an entourage of personnel at their disposal. While these personnel provide a critical service, they rarely focus on leveraging their brand in order to maximize their income. The A-Listers offers this role to entertainers and works with their support team to deliver commercial solutions. The A-Listers use considerable resources to find endorsements for our clients. However, monetizing a client’s brand is more than brokering deals. We assist our clients in building a holistic strategy to increase their image by engaging comprehensively in social media and in matching the right opportunities and events to their brand. We are careful about who we represent. While we are a reflection of our clients, they are also a reflection of us. As a result, we prefer a small handful of select clients that fit us well instead of a large client list.
4. 484-354-4220 // info@thealisters.com // www.thealisters.com 7 Our services collectively represent a missing link HOW WE DO IT Our client service offering: Strategy & Planning Develop an executable plan that builds brands and monetizing platforms through symbiotic opportunities. Marketing & Design Design marketing material that comprehensively and professionally presents our clients to interested/targeted parties. Assist corporate sponsors with brand development when it relates to our clients. Endorsements & Sponsorships Thoughtfully connect clients with corporate sponsors. Social Media Consulting Analyze, advise and/or help build or improve the most effective social media platform. One-off Event & Placement Opportunities Broker opportunities for our clients to headline or participate in events. Also, place them in opportunities that build their brand, such as TV/movie cameo appearances and high impact business venues.
5. 484-354-4220 // info@thealisters.com // www.thealisters.com 8 LEADERSHIP Scott and Connie have cultivated a long and lasting friendship. Their significantly diverse backgrounds in life and in business bring refreshing balance to our company culture with an expansive network of relationships, a wide variety of experiences and solid leadership. CONNIE MCKENDRICK CEO // founder Connie embarked on her entrepreneurial journey at 17 when she signed a separate multi-million dollar deals with Warner Chapel Publishing and with Universal Records. With her success in entertainment, she began investing in real estate portfolios. Next, she launched a boutique retail operation. Eventually, she turned her passion back to music, combined her business savvy, and founded The A-Lister’s. SCOTT STANLEY PRESIDENT Graduating in 1992 from West Point with a mechanical engineering degree, Scott joined the military and became Airborne and Ranger qualified. After a short stint in banking, he became the fifth member of Chatham Financial. While there, he served on the executive leadership team, opened offices globally and ran several divisions. His work helped grow the company into the largest interest rate and currency risk management consulting firm in the world. He left the company in 2007 to pursue his passion to build companies from the ground up. “Capital isn’t scarce. vision is.” — Sam Walton
6. FLO RIDA ›› Top downloaded artist in the past decade earning him the moniker: King of Downloads. ›› Signed to Atlantic Records, subsidiary of Warner Music. ›› Each of his past 3 albums have garnered a top 5 single in the global charts in the past 3 years (2 of them were ranked #1). ›› Expects to headline a global tour in early 2012 following his next album release. ›› Known for his upbeat, high energy performances. SELECTED CLIENTS
7. XX 484-354-4220 // info@thealisters.com // www.thealisters.com TYRESE GIBSON ›› Multi-talented entertainer who has been an MTV DJ, Calvin Klein model, Platinum selling R&B recording artist and actor in blockbuster movies. ›› Huge social media following - Nearly 2 million followers. ›› Recently starred in Transformer: Dark of the Moon. Currently in movies theaters and currently the #2 highest grossing movie of 2011 and #5 all time. ›› Recently released two singles with an album release slated for November 2011. ›› Wrote a NY Times Bestseller entitled “How To Get Out Of Your Own Way.” SELECTED CLIENTS
8. 484-354-4220 info@thealisters.com www.thealisters.com