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140518_CMClub-中国故事
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Zoom.Quiet
May 19, 2014
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140518_CMClub-中国故事
"如何遇見你App的那一億用戶"
http://cmclub.kktix.cc/events/6ace93a3
主题分享幻灯之一
Zoom.Quiet
May 19, 2014
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Transcript
Designed in China The next big thing in mobile internet
Who am I: Arther Wu 16 yeas experience in internet
security. Trend Micro R&D Core Tech Director. Cheetah Mobile Sr. Director.
What I have seen What I have learned The way
we are heading to
Chapter 1: What I have seen
Similar Apps, but beyond your imagination Uber WhatsApp & LINE
Umetrip diditaxi WeChat Airline apps
The uniqueness of Mobile Internet Less is More Free but
Luxury Speed ! Everyone is VIP
Less is More 簡單 專注 極致
Simple & Focus
Free but Luxury 防盜功能 全功能 + 100% FREE! 需付費
Speed! 速度就是⼀一切! 2週⼀一個版本 Build, Measure, Learn Real Agile, Real Lean
Startup
Everyone is VIP… truly VIP
Chapter 2: What I have learned
100,000,000+ downloads
0 to 100 km/h First 1M downloads 13 months 5
months 2.5 months 1 month
Lookout: 100M - 50M, rate: 4.5 AVG: 500M - 100M,
rate: 4.4 Avast!: 100M - 50M, rate: 4.4 CM Security: 50M - 10M, rate: 4.7 TMMS: 5M - 1M, rate: 4.5
Targeted treatment apps 反宅急便詐騙 JP #1 tool U.S #1 new
tool World first CryptoLocker solution
CleanMaster Facebook fans Started on Apr./2013 2,500,000 fans today! 1st
post: 6 likes Now: 10K+ Likes
Chapter 3: The way we are heading to
None
Made in China Designed in China
“The world needs dreamers and the world needs doers But
above all the world needs dreamers who do.” – Sarah Breathnach