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apidays Paris 2022 - DevEx, the new challenge of software companies, Mathieu Poissard, Mergify

apidays
January 05, 2023

apidays Paris 2022 - DevEx, the new challenge of software companies, Mathieu Poissard, Mergify

apidays Paris 2022 - APIs the next 10 years: Software, Society, Sovereignty, Sustainability
December 14, 15 & 16, 2022

DevEx, the new challenge of software companies
Mathieu Poissard, Head of Marketing at Mergify

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January 05, 2023
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  1. 2023 SERIES OF EVENT New York May 16&17 Australia October

    11&12 Singapore April 12&13 Helsinki & North June 5&6 Paris SEPTEMBER London November 15&16 June 28-30 SILICON VALLEY March 14&15 Dubai & Middle East February 22&23
  2. DevEx * A new challenge for software companies *e.g Developer

    Experience Faster, Safer and Cheaper Code Merge
  3. Thank you for your attention Mathieu Poissard [email protected] Head of

    Marketing Faster, Safer and Cheaper Code Merge
  4. Today He needs to create a new feature He is

    looking for solutions and tools. This is his journey… Faster, Safer and Cheaper Code Merge
  5. 1. Evaluate Will it meet my needs? • • •

    • • • Documentation Landing page FAQs Product pages Forum, Use Cases Webinars Faster, Safer and Cheaper Code Merge
  6. 2. Learn How does it work? • • • •

    • Getting started / Quick start Guide Code samples Tutorials Sign up / Registration Learning Ressources Faster, Safer and Cheaper Code Merge
  7. 3. Build Can I build a POC? • • •

    • • • Extensions Sandbox Reference Guide Changelog Support Workshop Faster, Safer and Cheaper Code Merge
  8. DevEx All the internal touchpoints of Developer's journey from evaluate

    to build Documentation Landing Pages Product pages FAQ's Quick start Guide Code Samples Tutorials Sign-up / SSO Extensions Sandbox Reference Guide Changelog Evaluate Learn Build Mainly focused on Product & Docs Source: DevRelBook Faster, Safer and Cheaper Code Merge
  9. DevEx Faster, Safer and Cheaper Code Merge An ambivalent concept

    Make your own team happy and productive. Internal DevEx Focus on your users DevEx and make your products and services easy to config, enable and use. End-users DevEx User Experience Development Principles DevEx
  10. Threats Internal DevEx • Loose your best developers Full Remote

    Job Market Turnover • Ship slower than ever • Or accept poor quality code Faster, Safer and Cheaper Code Merge
  11. Threats End-users DevEx • Curb product adoption • Make dev's

    journey more complex • Reduce your revenues • Lead to internal issues Faster, Safer and Cheaper Code Merge
  12. Benefits • Accelerate onboarding • Make people happy and loyal

    • Reduce bugs and errors • Increase development velocity Internal DevEx • Increase your revenues Faster, Safer and Cheaper Code Merge
  13. Benefits End-users DevEx • And so skyrocket your revenues •

    Viral product adoption Faster, Safer and Cheaper Code Merge
  14. DexEv How to make developers happy? Let's make Dave happy!

    Faster, Safer and Cheaper Code Merge
  15. But first… What makes developers happy? 2. Being productive 3.

    Salary pay-check 1. Work-life balance Faster, Safer and Cheaper Code Merge
  16. Compliance Perfect your documentation • • Internal: ease the onboarding

    End-users: ease the adoption Make QA continuous • • Internal: increase productivity, pride End-users: increase confidence Faster, Safer and Cheaper Code Merge
  17. Technology Use the right tools • Internal: ease the daily

    life of your developers Choose your Technology stack wisely • • Internal: streamlines and optimizes all kind of tasks End-users: fit with their skills, compatibility Accomodate languages and styles • Internal & external: prepackaged code with documented examples of usage for each language and architecture • End-users: integrate robust and known tools only in your solutions Faster, Safer and Cheaper Code Merge
  18. Some cool tools Code Linter Unit Testing End-to-end testing CI/CD

    Continuous Merge Faster, Safer and Cheaper Code Merge
  19. Human Keep others informed • • Internal: make people aware

    of any changes End-users: make beautiful and complete changelogs Keep distraction at the minimum • • Internal: avoid uneccesary calls and meetings End-users: make your solution fully integrated Encourage collaboration • • Internal: invite teammates to work together End-users: premium support, community support Faster, Safer and Cheaper Code Merge
  20. Thank you for your attention Mathieu Poissard [email protected] Head of

    Marketing Faster, Safer and Cheaper Code Merge