Apidays Singapore 2024 - A nuanced approach on AI costs and benefits for the environment by Joanna Reijgersberg-Siew, Avanade

A nuanced approach on AI costs and benefits for the environment
Joanna Reijgersberg-Siew, Senior Director, Data & AI - Avanade

Apidays Singapore 2024: Connecting Customers, Business and Technology (April 17 & 18, 2024)

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Transcript

1. ©2022 Avanade Inc. All Rights Reserved. <Highly Confidential> A nuanced approach to AI cost & benefits for the environment Joanna Reijgersberg-Siew Senior Director, Data & AI @ Avanade (Accenture Microsoft Business Group)
3. 2 Our Heritage About Avanade – Accenture Microsoft Business Group Avanade is the leading provider of innovative digital and cloud services, business solutions and design- led experiences. We bring bold ideas, broad capabilities, all tied together through a holistic approach. Advisory Experiences Solutions & Platforms Helping clients set their strategic direction and create clear pathways to commercial value through shifts in business models, operating models, ways of working and enabling technologies Advisory Creating bold and market defining experiences that drive sustained behavioural shifts with customers and employees Experiences Unlocking the value of data, platforms and industry solutions through deep capabilities, assets and accelerators, and strong ecosystem partnerships Solutions & Platforms Our Philosophy Avanade Today Founded in 2000, Avanade is a joint venture between Accenture and Microsoft with a focus on delivering innovative services and solutions to enterprises worldwide using the Microsoft platform. 26 countries skilled and diverse professionals companies are clients with 5,000+ clients since inception + Bring people together to create an actionable and ambitious vision for mutual success. Always think ahead to implementing buildable and shippable code. Act with the end in mind. Define dynamic experiences that are engaging, easy-to-use, and supported by fast and scalable technologies. BEAUTIFUL MAKE IT REAL MAKE IT VISION CREATE A
4. GenAI is disrupting society and business as we know it Gen AI GPT, Jasper, Lex, Bard, LLaMA, DALL-E, Stable Diffusion Enterprises “Excitement with fear of missing out” Governments “Governance and guardrails” Investors “Open purse strings” Citizens “Widespread curiosity and adoption” Ecosystem “Betting Big on Gen AI” Service Providers “Embracing disruption” Technology “Unlike other innovations” Industries “Chasing leapfrog use cases” Markets “Redefining value chain” 100M users in 2 months 45% of executives say ChatGPT has prompted increase in AI investment AI should be regulated by a US or global agency, says ChatGPT chief Elon Musk started X.AI $2.6B+ equity funding in Gen AI across 110 deals in 2022. 21 days Generative AI Identified a novel drug candidate for the treatment of Idiopathic Pulmonary Fibrosis in 21 days. BCG Generative AI could increase global GDP by 7% (by nearly $7T). Goldman Sachs Research The evolution of generative AI and LLMs will happen in parallel with adoption, not in sequence. Accenture $10B Gen AI investment by MSFT, $5B by Google, $250M by SFDC. Bloomberg 25-40% improved productivity in professional services with Gen AI. 200M + users by April 2023 Software Vendors “Innovating at speed” 13 Unicorns 250+ Gen AI companies “Attention is all you need” authors each left Google to start their own companies.
5. Human parity in Object recognition Human parity in Speech recognition Human parity in Machine reading comprehension Human parity in Machine translation Human parity in Conversational Q&A Human parity in Image captioning Human parity in Question Answering ChatGPT 2016 2017 2018 2019 2020 2021 2022 2023 Today’s Gen AI is the result of a series of breakthrough in language that have allowed AI to exceed human capability
6. GenAI will transform work and reinvent businesses
7. If as much as 40% of work can be augmented by AI…
8. Demo 1: Social Media & Marketing Generator
9. Demo 2: Campaign Content Generator
10. At what costs?
11. Larger model size? Anthropic Claude 3? GPT 4? Gemini 1.5 Pro?
14. GSF aims to changethecultureof building software and making sustainabilitya core priority for software teams Accenture brought together industry leaders (Microsoft, Github, intel, NTT) and key clients (Mastercard, Goldman, HSBC etc.) to launch Green Software Foundation with the aim to create open innovation & standards for our people Members GSF collaborated with Microsoft to develop industry- leading frameworks in the green software space Software Carbon Intensity (SCI) GSF has helped the people of Accenture evolve beyond their typical roles, learn proactively and accelerate the GSW revolution across the industry GSF is helping software practitioners realize the carbon footprint of each application. Our SCI methodology helps in measurement and reporting the footprint through a machine learning based model. Carbon Aware SDK The Carbon Aware SDK helps build carbon aware software solutions with the intelligence to use the greenest energy sources. This allows to capture consistent telemetry, report emissions reduction and make informed decisions.
15. Connect with me @ LinkedIn! Joanna Reijgersberg-Siew Senior Director, Data & AI, AMBG Accenture Joanna.Reijgersberg@avanade.com
16. 15 Q&A