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Intro to Baqend

Intro to Baqend

A short introduction to the new Baqend platform.

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Felix Gessert

August 28, 2014
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Transcript

  1.  Business Model: High-Performance Backend-as-a-Service  4 years of research

    & development  Funded since March 2014  Open beta is near Baqend in 30 Seconds High-Performance Website/App for End-User Develops with pay-per-use Dev
  2. Team Felix Gessert, M.Sc. Computer Science, CEO Ph.D. student (research

    in cloud computing and distributed databases) Database consulting, web- and database development Florian Bücklers, M.Sc. Computer Science Backend and frontend technologies Freelance web- and database development Hannes Kuhlmann, M.Sc. Computer Science SEO- und security expert Freelance web- and software development Malte Lauenroth, B.A. Business Administration Finance and marketing specialist Finance management Michael Schaarschmidt, Graduate student Computer Science Database reserach and development Database development and Algo trading
  3. State of the art Backend-Devs Develop and maintain web app

    Administration Fronted-Devs
  4. High page load times Backend-Devs Develop and maintain web app

    Administration Fronted-Devs End User State of the art In average 90 requests per page load (2014)
  5. High page load times Backend-Devs Develop and maintain web app

    Administration Fronted-Devs End User Latency: market advantage An additional 1s in time to start rendering increases the bounce rate by 65%. Study by Yottaa KPIs: Time to Start Render Time to Display Bounce Rate Conversions
  6. High page load times Backend-Devs Develop and maintain web app

    Administration Fronted-Devs End User Latency: market advantage 100ms additional load time causes revenue to drop by 1%. Study by Amazon KPIs: Time to Start Render Time to Display Bounce Rate Conversions
  7. High page load times Backend-Devs Develop and maintain web app

    Administration Fronted-Devs End User Latency: market advantage If search results take 500ms more to load, traffic decreases by 20%. Study by Google KPIs: Time to Start Render Time to Display Bounce Rate Conversions
  8. High page load times Backend-Devs Develop and maintain web app

    Administration Fronted-Devs End User Latency: market advantage 30-50% of all requests that take longer that 4s get aborted. Studie von Akamai KPIs: Time to Start Render Time to Display Bounce Rate Conversions
  9. Customers go to a competitor‘s website if it loads 250ms

    faster.
  10. App-Devs Our Approach Low page load time Develop and maintain

    web app Administration End User
  11. Technichal underpinnings Internet Seoxy Desktop Mobile Tablet Multi-plattform through unified

    REST API Low latency through coherent web caching Search Engine Optimization Automated Polyglot Persistence SLAs & Auto- scaling Asset Caching Access Control, Encryption DDOS Protection & Monitoring Bloomfilter- Bounded Staleness Distributed, optimisitic transactions
  12. Competitors Amazon Web Services Heroku Parse Meteor Baqend Ease of

    use Caching Infrastructure Scalability Transactions SLAs
  13. None
  14. Baqend will enter Open Beta, soon. Next Step 1: Module

    for Heroku and Amazon Marketplace Step 2: Baqend Software and support Step 3: Independent Cloud- Service Early availability Enterprise deployments General-purpose full-featured use